Digital Marketing Strategist
hace 4 semanas
About the Role: We're seeking an experienced Digital Marketing Strategist to join our Marketing team. As the SEO Content Manager, you'll be responsible for developing and executing a comprehensive SEO strategy to drive high-quality organic traffic to our website and increase our paying customer base.
Key Responsibilities:
- Direct and oversee the SEO strategy and execution for our core website and additional site content
- Collaborate with content strategists, copywriters, and agencies to ideate and produce impactful SEO-focused content
- Work with engineers and designers to ensure our website adheres to technical SEO and conversion rate optimization best practices
- Analyze SEO performance against historical and forecasted goals to provide actionable optimizations and testing proposals
- Develop strong off-site SEO authority by generating quality backlinks and positioning our brand in top-of-page SERP placements
- Contribute to the team's vision, strategy, and agenda
- Help the team grow by sharing knowledge and lifting each other up
About You: We're looking for a self-sustaining, curious, and agile individual with a passion for details. You should have experience generating backlinks, analyzing SEO performance, and working with technical SEO best practices.
Requirements:
- Experience creating and executing long-term content roadmaps targeting keywords/topics based on data
- Strong proficiency in analyzing SEO performance using multiple dimensions, success metrics, and tools
- Experience generating backlinks starting with outreach strategy to securing relevant link or content placement
- Familiarity with technical SEO best practices including multilingual configuration, pagespeed optimization, and sitemap creation
- Comfortable working in website CMS platforms to edit and publish content
- Experience with AI services and a good understanding of how they can be used as an aid
About Us: Soundtrack Your Brand is a B2B company providing music streaming services to over 80,000 businesses in 70+ countries. We're a product-led growth company with a talented team of 90+ employees. We offer a Work From Anywhere program, generous pension plan, yearly budget for health and wellness, and more.
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