Digital Marketing Strategist for Global Brands

hace 3 semanas


Barcelona, Barcelona, España Indicia Worldwide A tiempo completo

About Indicia Worldwide

We are a global data and technology led marketing agency that works with some of the world's biggest brands. Our team is passionate about delivering ROI where others don't.

Our unique combination of creative, data and technology talent with production and procurement expertise enables us to improve marketing performance and efficiencies for our clients. We help our clients deliver more engaging, cost-effective and sustainable customer experiences through our innovative approach.

Job Summary

We are seeking an experienced Crm Specialist to join our Martech Engineering department. This role will play a critical part in advancing our clients' attainment of optimal reach, targeting and personalisation through digital eCRM solutions.

The successful candidate will have extensive knowledge and experience of at least one of Adobe Experience Cloud, Braze, Iterable, Salesforce CRM or Moengage. They will also be able to bring meticulous attention to detail and a focus on quality and outcomes to this role.

Key Responsibilities

  • Support the development of Indicia's Customer Engagement Platform (CEP) practice by leveraging industry best practices that deliver a consistent, reliable, and predictable service to our clients.
  • Contribute to the development of Indicia's CEP methodology and best practices for the use of Adobe, Braze, Iterable and Moengage and ensure alignment between client development plans and our wider partnership objectives.
  • Keep up to date with new and emerging technologies that further our CEP offerings including assessing the use of CDP and Insight technologies such as Tealium, Treasure Data, Segment and Amplitude.
  • Support scoping, planning, estimation and delivery of client CEP and CDP implementations and migrations.
  • Support the wider Indicia team in pre-sales activity and knowledge differentiation such as presentations, contributing to whitepapers and input to other sales collateral.

Accountabilities and Requirements

This role requires a strong understanding of the latest marketing technologies and trends. The ideal candidate will have excellent problem-solving skills, be able to work effectively in a team and have a passion for delivering results-driven marketing solutions.

What You'll Need to Succeed

  • Extensive knowledge and experience of at least one of Adobe Experience Cloud, Braze, Iterable, Salesforce CRM or Moengage.
  • Able to develop a best-in-class understanding of execution and optimisation to multiple digital channels through advances in marketing technology (Martech) stacks both internally and externally.
  • Meticulous attention to detail and a focus on quality and outcomes.

Salary Range: $80,000 - $110,000 per year, depending on experience.



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