Marketing Leader for Global Innovation

hace 3 semanas


Barcelona, España King Digital Entertainment A tiempo completo
Job Title: Marketing Leader for Global Innovation

As a highly experienced Marketing Director, you will be responsible for leading the marketing strategy and execution for our upcoming title. This is an exceptional opportunity to make a significant impact on the gaming industry.

About the Role:

We are seeking a talented individual who can drive business results, develop innovative creative campaigns, and engage with playing communities globally. The ideal candidate will have experience in product marketing, marketing strategy, brand marketing, or integrated marketing within a top-tier game studio, developer, or publisher. You should have a proven track record of delivering business results, managing sizable marketing investments, and aligning large cross-functional teams.

Main Responsibilities:

* Develop and execute comprehensive marketing strategies to achieve business goals and objectives* Manage and direct individuals and agencies in the areas of product marketing, brand marketing, influencer marketing, community and social media* Collaborate with cross-functional teams to align and drive marketing initiatives across performance marketing/UA, growth marketing/CRM, creative, partnerships, dev/game team, international, comms/PR, finance, product management, analytics, research, partnerships, and beyond* Conceptualize and lead high-impact and innovative campaigns that inspire players globally and shape culture

Requirements:

* 5+ years of experience in product marketing, marketing strategy, brand marketing, or integrated marketing within a top-tier game studio, developer, or publisher* Proven track record of delivering business results, managing sizable marketing investments, and aligning large cross-functional teams* Experience collaborating within a large organization, driving creative work with multiple internal departments and 3rd party agencies/partners* Strong passion for games and cutting-edge games marketing* Excellent leadership skills, with ability to manage direct reports and work with 3rd party agencies – inspiring and empowering leader to teammates they directly and indirectly manage* Ability to effectively engage, motivate, and influence internal/external stakeholders and all levels of the company with exceptional skills in preparing and presenting materials across varying audiences

Salary: $120,000 - $150,000 per annum, depending on experience.
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