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About the Role:
Festo is seeking a highly experienced Senior SEO Manager to lead our technical SEO efforts and drive website performance and search engine visibility. As a key member of our digital marketing team, you will be responsible for developing and implementing a comprehensive SEO strategy that aligns with our business objectives.
Key Responsibilities:
- Lead the technical SEO efforts to improve website performance and search engine visibility.
- Conduct website audits to identify technical issues and recommend solutions.
- Optimize website content to improve search engine rankings and user engagement.
- Conduct keyword research and develop content strategies.
- Collaborate with content creators and editors to optimize existing and new content.
- Optimize website structure, URL hierarchy, and internal linking.
- Manage XML sitemaps, robots.txt, and other technical aspects of SEO.
- Collaborate with other teams as part of the development process to ensure and implement SEO recommendations.
- Stay updated on technical SEO trends and best practices.
- Provide regular reporting and analysis on SEO performance.
- Implement and manage a collaborative steering and optimization process across all markets and teams.
Requirements:
- Proven experience in content & technical SEO with a focus on website optimization.
- Knowledge of HTML, CSS, JavaScript, and website architecture.
- Familiarity with website analytics and SEO tools.
- Attention to detail and problem-solving skills.
- Ability to work collaboratively with technical teams.
- Excellent communication skills and ability to lead projects.
About Festo:
Festo is a leading global player in automation technology and an innovation driver in industrial and process automation, sensor technology, and robotics. We are committed to delivering high-quality products and services that meet the needs of our customers.
