Product Strategy Director

hace 1 semana


Barcelona, Barcelona, España General Electric A tiempo completo

Job Description Summary

The Product Strategy Leader will play a vital role in defining the product strategy at GE Offshore Wind. This individual will need to have an analytical mindset to continuously challenge the Offshore Wind Product/Technology Strategy by using external data and the overall Offshore Wind lifecycle value chain.

As part of this role, the person will interact with senior management within GE's organization as well as external partners to develop a competitive and profitable product strategy.

About GE Renewable Energy

GE Renewable Energy is one of the world's leading offshore wind energy companies, with a portfolio of offshore wind turbines ranging from 6 MW to 14 MW that offer increased value to customers with proven performance, reliability, efficiency and availability.

We have invested more than $400 million to develop the Haliade-X, an investment that will also drive down offshore wind farms' levelized cost of energy, helping make offshore wind energy more competitive for our customers.

Essential Responsibilities

  1. Provide the product market view to help establish the strategic plan for Offshore wind.
  2. Collect and analyze market information and industry trends to provide a factual and analytically rooted base for the Offshore wind product strategy.
  3. Develop market segmentation and establish positioning strategies in collaboration with product owners and commercial teams.
  4. Lead strategic initiatives and early feasibility studies.
  5. Develop and maintain a clear overview of competitor products, their anticipated moves and potential impact to GE. Use this perspective to recommend growth strategies.
  6. Support the pricing leaders with management of a full-lifecycle economic model reflecting the financials of a complete offshore project to calculate the lifecycle cost of energy (LCOE).
  7. Support the product managers and Engineering teams when making technology trade-offs and developing business cases linked to the strategy of offshore wind product lines.
  8. Build strong relationships with customers, external stakeholders such as WindEurope and local industry bodies and regularly engage with them on GE's offshore development.
  9. Continuously monitor the product portfolio to meet the needs of markets. Own TG1 and TG2 for any new product development.
  10. Lead product commercialization and product marketing related initiatives.

Qualifications/Requirements

Minimum bachelor's degree in engineering, Business Administration, Marketing or related area from an accredited college or university discipline.

10 years of relevant engineering, product management, marketing or commercial experience.

Deep expertise in the Wind industry, Knowledge about wind turbine physics, wind market dynamics & economics.

Strong analytical and strategic mindset. Able to navigate complexity, develop clear actions, drive impact and quickly move from details to the holistic view.

Strong business acumen and global mindset.

Excellent communicator – able to communicate in a clear, concise manner with customers, cross-functional teams and senior leaders.

Fluent in English (written & oral).

Proven experience in processing data using large and complex worksheets.



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