Creative Director, Marketing Innovator
hace 3 semanas
Scopely seeks a seasoned Creative Director to lead our in-house Creative Agency (Flamed) in Barcelona. As a key member of our global team, you will inspire play every day through compelling visual and narrative storytelling.
We are a global developer, publisher, and innovator in the mobile games industry, connecting millions daily. Our creative agency, Flamed, is an international multidisciplinary team that builds thousands of creatives annually to support all Scopely games marketing needs worldwide.
Your Role:As the Creative Director, you will co-lead Flamed and set the creative strategy defining our brand presence, improving ROAS, and driving player and community engagement. You will research, define, and articulate the best path to achieve our creative goals.
This includes:
- Developing creative frameworks to improve ad performance
- Creating a cutting-edge creative strategy integrating with our marketing initiatives across various channels
- Leading the definition and evolution of our overall creative marketing strategy for games and products
- Incorporating best available creative trends, competitor analysis, and consumer insights research to continuously level up our creative efforts
The ideal candidate has 10-12+ years of experience leading creative teams for successful brands, preferably at a marketing agency, with knowledge of the gaming or entertainment industry. Proven experience delivering ground-breaking campaigns with a material impact on marketing performance (ROAS). Ability to adapt and evolve creative strategies based on market trends, consumer behavior, and business goals. A passion for gaming and mobile entertainment, with a deep understanding of gaming culture and player motivations.
We create games for everyone, and we want to ensure that the people behind our games reflect that. We are committed to creating a diverse, supportive work environment where everyone is treated with respect. We provide equal employment opportunities and welcome individuals from all backgrounds to join us.
This role requires a strong leader who can bring together art and science to innovate and inspire through compelling storytelling. The estimated salary for this position is $120,000 - $180,000 per year, depending on location and experience.
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