Senior Partner Growth Marketing Strategist
hace 2 semanas
Senior Digital Merchandiser
We're seeking a driven marketing professional with a passion for producing impactful campaigns. Our team works directly with some of the world's most established online travel agencies, airlines, hotel chains, and financial institutions.
Key Responsibilities:- Lead and implement site merchandising and promotional strategies for our partners' marketing campaigns. This role will manage all implementation aspects internally, such as coordinating marketing projects with account managers, marketing channels, suppliers, creative, and production teams.
- Become an expert user of our merchandising tools, such as content management solutions, inventory management, analytics, and reporting tools.
- Manage all tactical details related to promotions, including developing necessary terms and conditions, managing copy/design requests, and site placement implementation.
- Determine and optimize a mix of promotions across marketing channels by analyzing and reporting on key performance metrics.
- Drive continuous improvements in site visitor growth, shopper conversion, and deal production through in-depth analysis, experimentation, consumer-facing tool development, and A/B and multivariate testing.
- Work with the account management team to support partner contracts and merchandising opportunities, as well as proactively sourcing inventory to meet traveler demand.
- 2+ years' experience in digital marketing/merchandising or promotional activity in consumer e-commerce or travel.
- Bachelor's degree or related technical field; or Equivalent related professional experience.
- A passion for using technology to drive marketing initiatives by building campaigns that drive results.
- A love affair with content management systems, Excel, Adobe Analytics, or similar analytics measuring tools.
- Strong attention to detail, best-in-class organizational, stakeholder management, and communication skills.
- Dedication to continuously improving the customer experience through relevant and valuable promotions.
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