Community Marketing Manager

hace 3 días


Barcelona, Barcelona, España Qoria A tiempo completo

At Qustodio, a pioneering internet safety company based in Barcelona, we are dedicated to providing a secure digital experience for every child. As one of the leading brands worldwide in the Digital Wellbeing category, our multi-platform parental control solution is trusted by millions of families globally.

About the Role

We are seeking an experienced Product Marketing Manager to oversee the marketing and content strategy of our Community product. This is a full-time position that requires collaboration with B2B Sales and Customer Success stakeholders to drive regional growth and optimize our offerings.

Key Responsibilities
  • Create and execute a comprehensive marketing strategy for the Community product across the entire funnel (B2B, B2B2C, and B2C) to engage and influence school user personas, ensuring strong take-up throughout the customer journey.
  • Work closely with B2B Sales and Customer Success teams to gather feedback, understand regional needs, and develop actionable roadmaps to address optimization opportunities.
  • Collaborate with B2B marketing teams to ensure our B2B products portfolio is optimally differentiated from our community offering.

You will be responsible for planning and creating content that resonates with our target audience, including sales collateral, communications with parents, and engagement strategies to maximize Qustodio adoption and conversion to premium. Additionally, you will manage our annual calendar, identify key events, and coordinate B2B and B2B2C community marketing materials.

Requirements
  • Proven track record as a highly competent and commercially results-driven marketer, preferably in the K-12/edtech space in the US.
  • Experience working with US and other English-speaking markets customer personas, with a strong understanding of cultural nuances, consumer behavior, and market trends in these regions.
  • Ability to craft powerfully persuasive communications that resonate with diverse audiences and drive action.

A competitive salary of $100,000 - $120,000 per year, depending on experience, is offered for this role. If you are a motivated and results-driven professional looking to make a meaningful impact in the digital wellbeing space, please consider applying for this exciting opportunity.



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