Senior CRM Manager for Mobile Games
hace 4 días
At Scopely, we are looking for a highly skilled Senior CRM Campaign Manager to join our dynamic team in Barcelona on a hybrid basis. As a key member of the Monopoly GO team, you will be responsible for executing CRM plans by implementing and optimizing all CRM content and features in our tools. Your primary focus will be on collaborating with cross-functional teams, including CRM Campaign Managers, Product Managers, Developers, and Marketing, to bring campaign plans to life.
We offer a competitive salary range of $120,000 - $180,000 per annum, depending on experience, to support your growth and success in this role. In addition, we provide excellent benefits and a comprehensive compensation package.
Key Responsibilities:- Implement and optimize all CRM content and features in our tools to execute CRM plans
- Collaborate with cross-functional teams to bring campaign plans to life
- Ensure quality and accuracy of campaigns and features through QA processes
- Set up push notifications using internal tools based on team-defined plans
- Design innovative and engaging email templates using the Stripo Drag & Drop tool or manually editing HTML
- Implement dynamic player journeys to support features such as reactivation campaigns and new user onboarding
- Strong analytical abilities to undertake analysis and make data-driven decisions
- Detail-oriented and a fast learner, with the ability to manage multiple projects simultaneously
- Proficiency in HTML/Liquid Code (BIG ADVANTAGE)
- Experience with CRM tools and platforms (Braze, Optimove, One Signal, or similar)
- Excellent communication skills, both verbal and written
- A proactive approach to identifying opportunities for improvement and delivering results
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Technical CRM Lead
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