Content Strategy Lead

hace 4 días


Barcelona, Barcelona, España Red Bull A tiempo completo

Job Title: Content Strategy Lead

Job Summary:

We are seeking a highly skilled Content Strategy Lead to join our team at Red Bull. The successful candidate will be responsible for developing and executing a comprehensive content strategy that aligns with the company's brand and mission.

Key Responsibilities:

  • Define the 360-content strategy for the country, delivering a creative vision that adds value to the market.
  • Build a strategy that includes live, non-live content for social, TV and earned media, considering long and short formats, ensuring all content meets Red Bull's standards for quality, creativity, and authenticity.
  • Collaborate with Media Network, Culture and Sports to develop innovative content ideas that align with Red Bull's brand and mission.
  • Manage the content budget, planning the spend over the whole year.
  • Identify top production partners and talent in the local market, building and maintaining a network of companies, creative professionals, agencies, co-producers, and partners.
  • Lead the production of the best content that is always in line with the brand attitudes, values and quality standards of Red Bull.
  • Oversee the post-production process for all Red Bull Main account productions.
  • Ensure the final edits meet Red Bull's quality standards and are delivered on time.
  • Work closely with editors and post-production teams to ensure consistency and excellence in all video outputs.
  • Lead and mentor his/her team, create a team vision, provide clear direction, feedback, and support to the team.

Requirements:

  • At least 7 years likely Senior Content Executive or Executive Producer developing and executing live and non-live content strategy.
  • University Degree Communications, Journalism, Film Studies or similar.
  • Experience in managing multiple productions, budgets and partners.
  • Proven knowledge of social content ideation and production for top-tier companies/campaigns.
  • Editorial expertise, knowledge of the fundamental principles of storytelling in long and short form programming.
  • Broad knowledge of all media production methods and experience in writing for television, filming, editing, production management.
  • Fluent English, written and spoken.
  • Coordinating and guiding production partners and teams from concept development phase through to production and delivery.
  • Excellent leadership and team management skills.
  • Ability to think creatively and strategically.
  • Ability to work well within a large, international organization.
  • Exceptional communication and interpersonal skills.
  • Passion for the Red Bull brand and lifestyle.
  • Travel 25%.

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