Content Strategy Lead
hace 4 días
Job Title: Content Strategy Lead
Job Summary:
We are seeking a highly skilled Content Strategy Lead to join our team at Red Bull. The successful candidate will be responsible for developing and executing a comprehensive content strategy that aligns with the company's brand and mission.
Key Responsibilities:
- Define the 360-content strategy for the country, delivering a creative vision that adds value to the market.
- Build a strategy that includes live, non-live content for social, TV and earned media, considering long and short formats, ensuring all content meets Red Bull's standards for quality, creativity, and authenticity.
- Collaborate with Media Network, Culture and Sports to develop innovative content ideas that align with Red Bull's brand and mission.
- Manage the content budget, planning the spend over the whole year.
- Identify top production partners and talent in the local market, building and maintaining a network of companies, creative professionals, agencies, co-producers, and partners.
- Lead the production of the best content that is always in line with the brand attitudes, values and quality standards of Red Bull.
- Oversee the post-production process for all Red Bull Main account productions.
- Ensure the final edits meet Red Bull's quality standards and are delivered on time.
- Work closely with editors and post-production teams to ensure consistency and excellence in all video outputs.
- Lead and mentor his/her team, create a team vision, provide clear direction, feedback, and support to the team.
Requirements:
- At least 7 years likely Senior Content Executive or Executive Producer developing and executing live and non-live content strategy.
- University Degree Communications, Journalism, Film Studies or similar.
- Experience in managing multiple productions, budgets and partners.
- Proven knowledge of social content ideation and production for top-tier companies/campaigns.
- Editorial expertise, knowledge of the fundamental principles of storytelling in long and short form programming.
- Broad knowledge of all media production methods and experience in writing for television, filming, editing, production management.
- Fluent English, written and spoken.
- Coordinating and guiding production partners and teams from concept development phase through to production and delivery.
- Excellent leadership and team management skills.
- Ability to think creatively and strategically.
- Ability to work well within a large, international organization.
- Exceptional communication and interpersonal skills.
- Passion for the Red Bull brand and lifestyle.
- Travel 25%.
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