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Marketing Manager

hace 2 meses


Madrid Centro, Madrid, España Reconocida empresa A tiempo completo
About the Role

We are seeking a highly skilled Marketing Manager to join our team at Reconocida empresa. As a key member of our marketing department, you will be responsible for developing and executing strategic campaigns to acquire new users and drive business growth.

Key Responsibilities
  1. Campaign Development: Create and implement effective digital marketing campaigns across various platforms, including Facebook Ads, Google Ads, TikTok, and Snapchat.
  2. Performance Analysis: Analyze key metrics and data to optimize campaign performance and increase Return on Ad Spend (ROAS).
  3. Programmatic Advertising: Set up and manage programmatic advertising campaigns across multiple platforms, including Display & Video 360 and The Trade Desk.
  4. Competitor Analysis: Conduct thorough competitor and market analysis to identify opportunities for growth and improvement.
  5. Key Metric Tracking: Monitor and analyze key metrics affecting the department to inform management decisions and drive business growth.
  6. Collaboration: Work closely with other departments, including ASO, Product, and Business, to develop and execute common growth strategies.
  7. Campaign Management: Oversee major game and app campaigns in our portfolio, ensuring successful execution and optimal results.
Requirements
  1. Experience: Minimum 4 years of experience in campaign optimization on Facebook Ads, Google Ads, TikTok, and similar companies in the industry.
  2. Skills: Minimum 3 years of experience in User Acquisition, Digital Marketing, and Programmatic Advertising.
  3. Education: Bachelor's or Master's degree in SEM, Digital Marketing, Digital Analytics, or related disciplines.
  4. Soft Skills: Ability to work under pressure with short deadlines, proactivity, and willingness to learn.
  5. Language: Minimum level of English B2.
What We Offer
  1. International Exposure: As a global company, your work will have worldwide exposure and impact.
  2. Creative Freedom: We empower our team members to take ownership of their work and make meaningful contributions to our success.
  3. Meaningful Relationships: Join a collaborative and supportive team where talent flourishes and mutual respect is valued.
  4. Continuous Learning: We invest in our team members' growth and development through training and professional support.