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Content Creator for B2B Thought Leadership
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Importante Empresa is a rapidly growing, internationally oriented company that operates 100% remotely. We enable leaders in B2B companies to drive Thought Leadership, Sales & Recruiting via LinkedIn. Our main goals are:
- Establish Thought Leadership
- Build lasting relationships with decision-makers in their target market
- Win leads and drive revenue
Our customers include:
- Management Consulting Firms: Siemens Advanta Consulting, SPV AG & Aleri
- Software & IT Solutions Providers: Bitkom, tribe29 & Aptos
- Investment Firms & Law Firms: Speedinvest & McDermott Will & Emery
You will be responsible for:
- Screening long-form content to select the most suitable parts for social media posts. The long-form content primarily originates from video casts that we produce with our clients.
- Crafting posts for LinkedIn that will be distributed via the personal and company profiles of our B2B customers. You'll be responsible for writing Text-Posts and collaborating with our Content Producers to create Video-Content, Pictures, etc.
- Working closely with our clients to deliver the best copywriting for them.
- Analyzing which content is best received and implementing those insights to optimize future content. Our main goal is to create content that resonates with our client's target customers (other decision-makers of B2B companies) and, in the best case, results in winning them as leads.
To be successful in this role, you should have:
- English language proficiency (at least C2 level).
- Experience in writing and developing social content for B2B.
- A proven track record of creating posts for LinkedIn or similar platforms.
- The ability to independently research a wide variety of industry and specialist topics to write posts about.
- At least 3-6 years of experience in copywriting, creating social media posts, and writing blog posts for B2B companies.
- Proactivity and high standards in terms of work ethic.
- Precision and attention to detail.
- The ability to navigate a fast-paced, highly entrepreneurial environment with different stakeholders.
It would be beneficial if you have:
- Experience in a PR or a media agency.
- Knowledge of SEO principles.
- An analytical/numerical approach to optimizing the performance of posts (A/B testing, etc.).
We offer:
- 100% Remote Work + Flexible Working Time: Work from anywhere and at any time.
- Digital Office: Be part of an exciting international team of 15 people from 5 different nations and cultures.
- Asynchronous Communication: Communicate in written form without the urgency to respond immediately.
- Respect Time: Show up, deliver, and proactively communicate on time. We respect everyone's private time unless there is real urgency.
- Great Insights: Experience firsthand how a fast-growing, internationally oriented start-up works, and participate in the growth of Importante Empresa.
- Take responsibility: Show us your skills, and we'll reward you with more responsibility.
- Transparent and Competitive Pay: We value our employees, that's why we pay a competitive salary + bonus + health insurance + miles.
- Unlimited Holidays: Take as many holidays as you want (even more than 40 days) - just deliver great results and keep the engines running.
- Equipment / Workplace: We support you with any material (PC etc.) and co-workspace support you need.