Digital Transformation Specialist

hace 1 mes

Madrid Centro, Madrid, España VASS Latam A tiempo completo

We are a global digital transformation company, VASS Latam, seeking a highly competent and passionate Digital Transformation Specialist to join our marketing team. This individual will be responsible for the management and optimization of our digital properties, including websites and landing pages, as well as integration with relevant systems and APIs.

Key Responsibilities:
  1. Management of Digital Properties:
  • Maintain and update websites and other digital properties to ensure a seamless user experience.
  • Ensure timely and accurate publication of content across all digital channels.
  • Monitor and resolve technical issues, such as broken links or display errors, to maintain a high level of digital performance.
Generation of Landings:
  • Create and design attractive and effective landings using HTML and CSS to drive conversions.
  • Optimize content and visuals to improve the conversion of visitors into potential customers.
  • Perform A/B tests to evaluate the effectiveness of different landing page versions.
Integration with Systems and APIs:
  • Collaborate with development teams and systems to integrate our digital properties with internal and external systems, using APIs and other tools.
  • Configure and maintain integration with third-party services such as marketing platforms, data analysis, CRM, etc.
  • Ensure all integrations are secure and compliant with company policies and standards.
Monitoring and Analysis:
  • Monitor the performance of digital properties and landings using web analysis tools.
  • Identify opportunities for improvement and propose corrective actions based on data and analysis.

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