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Global Growth Marketing Specialist

hace 2 meses

Barcelona, Barcelona, España Rover A tiempo completo
About the Role

Rover is seeking a highly skilled Global Growth Marketer to join our team. As a key member of our growth marketing team, you will be responsible for driving business growth through paid search marketing efforts and new channel testing.

Key Responsibilities
  • Manage multi-million dollar yearly budget and actively run paid search campaigns to increase scale within efficiency targets and monthly budgets
  • Responsible for monthly billing and accrual process for SEM, as well as assisting in the forecasting of future performance
  • Explore new partner opportunities and lead current vendor relationships
  • Research and lead international SEM growth for both supply and demand sides of our marketplace
  • Build, update, and maintain regular reporting for testing and ongoing performance
  • Analyze performance data and provide intelligent synthesis, interpretation, and appropriate action plans based on conclusions
  • Maintain high levels of up-to-date knowledge of standard methodologies and strategies in the management of online paid media
  • Collaborate and support/assist team members to optimize their performance, sharing performance reporting and other creative and website resources
  • Produce competitor insights, plan and execute campaigns, and communicate lessons to senior leadership
Requirements
  • Bachelor's Degree in marketing, business, statistics, or similar analytical field of study
  • Minimum 3 years (5+ years preferred) of experience in running large-scale paid search & paid social ad accounts
  • Experience handling large media budgets and meeting/exceeding monthly goals for spend, revenue, customer acquisition, and other key performance metrics
  • Experience with responsibilities such as regular reporting, collaborative and thoughtful planning, performance management, and forecasting
  • Demonstrated sophisticated analytical skills, and very comfortable with spreadsheets and manipulating large data sets
  • Can effectively communicate both written and verbally
  • An eye for details and highly organized
  • Exhibit enthusiasm, passion, creativity, and dedication
Preferred Skills
  • Familiar with SQL and experience querying data tables and joining sets of data from different sources
  • Other database management experience is a strong plus
  • Experience leading agency and vendor relationships
  • Experience and proficiency with Google Analytics and/or other website analytics suites
  • The ability to set up APIs or write scripts in order to automate tasks and reporting