Product Marketing Specialist
hace 1 mes
We are seeking a highly skilled Product Marketing Manager to join our team at Make. As a key member of our marketing organization, you will play a critical role in driving product adoption and growth.
Key Responsibilities- Develop a deep understanding of our customers' needs and challenges, and use this insight to inform product marketing strategies.
- Partner with product and commercial teams to launch new features and applications, driving awareness and acquisition among prospective and existing customers.
- Support product strategy and roadmap by providing market and audience insights.
- Craft compelling value propositions and messaging that resonate with target audiences.
- Enable commercial teams (Sales, Marketing, Customer Success, Growth) on our differentiated product capabilities by creating a range of tools and materials that effectively communicate our value throughout the customer journey.
- Build a strong understanding of our competitors' positioning, messaging, and product value to optimize our messaging and offering.
- Support product positioning, audience definition, and sizing, research pricing, and naming for a portfolio of solutions.
- 3+ years of experience in product marketing within a B2B technology business.
- Good understanding of all aspects of product marketing, with a particular focus on product launch strategy, messaging, and execution.
- Experience and proficiency in using data and insights to inform product and GTM strategy.
- Experience in driving cross-functional teams against shared goals.
- Naturally strong communicator - both written and verbal with good stakeholder management skills.
- Detail-oriented with the ability to spot inconsistencies and potential gaps - and fix them.
- Comfortable working in a fast-paced scaleup environment, delivering iteratively.
- RSUs grant in a rapidly growing company raising its value every day.
- Multinational team with 40+ nationalities creating the future of automation.
- Medical care insurance.
- Enhanced sick pay & life insurance.
- Learning & Development plan.
- 25 days of vacation, 24th&31st Dec company holiday.
- RSUs grant for a newborn child.
- Gym pass.
- Meal and transportation tickets.
- Family leave program, offering 24 weeks of paid leave for main carers and 12 weeks for supporting carers.
We are a leading visual platform for anyone to design, build, and automate anything—from tasks and workflows to apps and systems—without the need for coding skills. We are headquartered in the flourishing tech hub of Prague, Czech Republic, and our teams are spread across the USA, UK, Germany, France, Canada, India, and Chile, among other locations.
We're growing our product marketing muscle at Make, so we are opening up a new position to join our product marketing team and help continue efforts to build this critical function within the Marketing team.
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