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Marketing Manager

hace 2 meses

Madrid, Madrid, España Amazon EU SARL (Spain Branch) - C16 A tiempo completo
About the Role

This is an exciting opportunity to develop a deep understanding of video marketing and actively contribute to the innovation in this space. As a Marketing Manager, you will own video marketing campaigns end-to-end and deliver results. You will work closely with cross-team marketing professionals, creatives, Tech, and Business Intelligence Teams to drive Marketing and Tech projects forward.

Key Responsibilities
  • Own Video Marketing Campaigns end-to-end and deliver results
    • Plan, create, execute, monitor, and optimize video marketing campaigns
    • Develop a deep understanding and precise practice of using the relevant tools to run campaigns
    • Periodically analyze, make sense of, and report campaign metrics
    • Write and pursue creative briefs, up to completing the creative production
    • Contribute to drafting annual campaign roadmaps
    • Establish, document, and share best practices in campaign management
  • Collaborate closely with cross-team marketing professionals, creatives, Tech, and Business Intelligence Teams
    • Work with creative partners to establish end-to-end processes
    • Partner with Amazon marketing teams to surface synergies, share learnings of the program, and design joint campaigns
    • Partner with Tech and BI Teams to periodically provide inputs, insights, data, and knowledge
    • Coordinate with other regional Amazon marketing teams to help them progress
  • Continuously learn more about the main aspects that drive innovation in the video marketing space
    • Learn incumbent and new video marketing solutions, incrementality measurement methodologies, and creative best practices in the industry
    • Document, apply, and share these learnings with partner marketing teams
About the Team

The EU Social Ads YouTube Video Ads Program at Amazon EU SARL (Spain Branch) helps our customers to discover and re-engage with products, categories, offers, and more value at Amazon by running video marketing campaigns with inspiring content. The Video Marketing space is exciting, challenging, and constantly evolving. Our team operates at the forefront of this innovation to provide our customers with the best experience as they spend more and more time online watching videos.

Requirements
  • This role is an 18-month fixed-term contract. We cannot sponsor visas or support with relocation so please do not apply if you require these.
  • 4+ years of experience. Ideally background in digital marketing, product management, or consulting.
  • Proven analytical and quantitative skills with a passion and aptitude for analysis and related tools.
  • Interest and willingness to learn the quantitative and technical aspects of digital marketing.
  • Confident working closely with a wide range of partners, including technical (BI/Data Science) and non-technical (marketing and creative).
  • Excellent verbal and written communication skills in English.