Marketo Expert
hace 1 día
At Denodo, we are seeking a highly skilled Marketo Specialist to join our Emea team. As a Marketo Specialist, you will be responsible for managing and executing marketing campaigns across the region, leveraging your expertise in Marketo to drive business growth and revenue.
Key Responsibilities:- Develop and execute marketing campaigns using Marketo, ensuring alignment with business objectives and goals.
- Collaborate with global demand generation and partner marketing managers to review and verify program logic, ensuring accuracy and effectiveness.
- Design and implement drip/nurture marketing campaigns with complex logic, utilizing advanced segmentation techniques.
- Test, deploy, and measure the success of marketing programs, analyzing conversion rates and ROI.
- Provide best practices and guidance on email formatting, list management, optimization, data quality, hygiene, and compliance.
- Maintain and track lead scoring, ensuring its accuracy as leads engage with marketing activities.
- Document Marketo processes, programs, and procedures, ensuring seamless knowledge transfer.
- Support EMEA teams on Account-Based Marketing efforts using Demandbase platform and leveraging Marketo features.
- Minimum 3 years of experience working with Marketo from an administrator capacity.
- Bachelor's or higher degree in marketing, computer science, or related field.
- Excellent verbal and written communication skills in English.
- Strong analytical and problem-solving abilities.
- Team worker with a positive attitude and a desire to learn and grow.
We offer a dynamic and supportive work environment, with opportunities for professional growth and development. If you are a motivated and experienced Marketo professional looking to take your career to the next level, we encourage you to apply.
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