Regional Marketing Strategist
hace 24 horas
Job Summary
Canonical is seeking a highly skilled Regional Marketing Strategist to develop and execute long-term marketing strategies for the EMEA region. This is a hands-on, multi-disciplinary role that requires close collaboration with regional Sales Teams, Product Teams, and other Marketing functions.
Key Responsibilities
- Develop and execute go-to-market strategies for specific industries within the EMEA region.
- Set relevant KPIs for lead generation, demand generation, and brand awareness campaigns; monitor and improve them on a regular basis.
- Build organic and paid campaigns from scratch, including crafting strong messaging and creating visual assets for emails, social media, and paid ads in line with Canonical's brand look and feel.
- Own webinars and regional offline events, from planning to execution, including holistic pre- and post-event/webinar strategies, webinar setup, and streaming.
- Work with the CRM Team to attract, convert, engage, and communicate with new and existing audiences.
- Be fully responsible for regional budget planning and execution, constantly monitoring and adjusting it accordingly.
- Collaborate extensively with regional Sales teams to get their insights and implement them into the regional marketing strategy.
Requirements
- Experience in B2B marketing for enterprise IT products, with SaaS experience.
- Experience working with the EMEA market.
- Excellent academic results, with a Bachelor's or equivalent in Business, Marketing, or STEM.
- Excellent verbal, written, and presentation skills in English.
- Hands-on mindset and ability to test various marketing assumptions to scale the most efficient ways of achieving positive marketing results.
- Growth mindset - enthusiasm for challenges and work ethic with a 'can-do' attitude.
- Objectivity and openness to others' views while continuously building a positive team spirit.
- Proven ability to prioritize and meet deadlines without sacrificing quality.
What We Offer
Your base pay will depend on various factors, including your geographical location, level of experience, knowledge, and skills.
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