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Digital Marketing Specialist
hace 2 meses
**Job Summary**
Payretailers Arg S.R.L. is seeking a highly skilled Digital Marketing Specialist to join our team in Barcelona. As a key member of our Finance Team, you will play a crucial role in executing strategies to enhance our online presence, drive organic traffic, and manage paid advertising campaigns.
**Key Responsibilities**
- Facilitate communication and follow-up tasks with our SEO agency to ensure alignment with strategic goals.
- Manage the process of article reviews with internal stakeholders, ensuring timely feedback and approvals.
- Assist in coordinating with our web development team to implement SEO recommendations and updates.
- Help in compiling SEO performance reports and track key metrics to identify areas of improvement.
- Assist in setting up SEM campaigns based on guidelines provided by our SEO/SEM Manager, and monitor campaign performance.
- Support in creating ad copy and conducting keyword research to optimize SEM efforts.
- Assist in analyzing SEM data and preparing reports to track ROI and other key performance indicators.
- Support SEM-related meetings with our sales team to gather valuable feedback and insights for campaign improvement.
- Assist in coordinating lifecycle marketing campaigns, ensuring smooth execution across different channels.
- Support the review and management of lead flows in collaboration with our Business Operations and Sales teams.
- Join meetings with our SEO/SEM Manager to understand CRM strategies and provide assistance as needed.
- CRM Reporting: Help in tracking CRM performance and compiling reports to share insights with the team.
**Requirements**
- Bachelor's degree in Marketing or a related field.
- Minimum of 5 years of experience in Digital Marketing, preferably in the digital payments or e-commerce industry.
- Basic understanding of SEO and SEM principles and best practices.
**What We Offer**
As a Digital Marketing Specialist at Payretailers Arg S.R.L., you will have the opportunity to work with a dynamic team, contribute to the growth and success of our company, and develop your skills and expertise in digital marketing.
