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Data Science Manager
hace 2 meses
We are seeking a highly skilled Data Science Manager to join our team at Preply. As a Data Science Manager, you will be responsible for developing and implementing data-driven strategies to optimize our marketing channels and improve our overall performance.
Key Responsibilities- Develop analysis, frameworks, and tools to enable efficient scaling of our marketing channels
- Shape our bidding strategy and continuously analyze campaign performance to provide actionable insights
- Review and redefine critical metrics to track the performance of paid marketing programs
- Advise on how to feed metrics into marketing attribution
- Enable quick and flawless experiment design and evaluation
- Advocate for data-driven decision making and generate regular reports and dashboards to communicate insights to the marketing team and senior management
- Conduct in-depth data analysis to identify trends, opportunities, and areas for improvement
- Develop predictive and prescriptive data models to optimize paid marketing strategies
- 3-4 years' experience managing a Data Science and Analytics team focusing on Performance Marketing Optimization
- Experience working closely with Google Ads, Meta, Bing, and TikTok bidding ecosystem
- Experience with experimentation platforms, tracking definition, and AB test design and evaluation
- Strong coding skills in SQL and Python
- Creative mindset and proactive attitude towards the creation and evaluation of new solutions
- Strong curiosity, problem-solving, and problem-finding skills
- Proficient written and verbal communication skills in English
- Previous experience in Marketplaces and/or digital businesses
- Previous experience with Databricks
- Knowledge of Amplitude, Mixpanel, or other product analytics tools
- Knowledge of coordination tools (Airflow, Luigi, Jenkins, etc.)
Preply is a leading online education platform that connects learners with tutors from around the world. We are committed to creating a diverse and inclusive environment where people from all backgrounds can thrive.
We value open and candid communication, even when we don't fully agree. We prioritize collaboration, inclusion, and the success of our team over personal ambitions. We are passionate about our work and care deeply about its impact. We believe in empowering tutors to deliver an exceptional learning experience and in creating an outstanding customer experience.
We are a dynamic and diverse company that values growth, innovation, and excellence. We are committed to creating a workplace that is inclusive, respectful, and supportive of all employees. We believe in the importance of diversity, equity, and inclusion and are committed to creating a workplace that reflects the diversity of our learners and tutors.