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hace 2 meses
Enverus is a leading energy software as a service (SaaS) company that delivers highly technical insights and predictive/prescriptive analytics to empower customers to make informed decisions that increase profit.
The company's innovative technologies drive production and investment strategies, enable best practices for energy and commodity trading and risk management, and reduce costs through automated processes across critical business functions.
Enverus is a strategic partner to more than 6,000 customers in 50 countries.
About the RoleWe are seeking a Digital Marketing Manager in Madrid who will be responsible for developing and implementing digital marketing strategies to drive brand awareness, engagement, and conversions.
The successful candidate will collaborate with internal teams to optimize digital campaigns and analyze performance metrics to identify growth opportunities.
Key Responsibilities- Develop Comprehensive Digital Marketing Strategies
Develop and implement digital marketing strategies aligned with business goals to drive brand awareness, engagement, and conversions.
Plan and Execute Digital CampaignsPlan digital campaigns across various channels and coordinate with channel managers to execute and monitor performance.
Manage Digital Campaign BudgetsManage digital campaign budgets used to drive growth pipeline and ARR.
Collaborate with Creative and Content TeamsCollaborate with creative and content teams to create engaging and compelling digital assets.
Optimize SEO and SEM StrategiesOptimize SEO and SEM strategies to improve organic and paid search performance.
Analyze Campaign Performance MetricsAnalyze campaign performance metrics and provide data-driven recommendations.
Stay Up-to-Date with Industry TrendsStay updated with the latest digital marketing trends and emerging technologies.
Build and Maintain RelationshipsBuild and maintain relationships with external vendors and partners.
Requirements- 6-10 Years of Experience in Digital Marketing
6-10 years of experience in digital marketing in specific roles such as Digital Strategist, Digital Marketer, Digital Multi-Channel Specialist, or Campaign Strategist; marketing agency background is preferred.
Solid Understanding of Digital Marketing Channel StrategiesSolid understanding of digital marketing channel strategies, including SEO, SEM, social media, email marketing, and content marketing.
Understanding of SegmentationUnderstanding of segmentation across marketing channels and how to leverage in a multi-channel approach.
Proven Track Record of SuccessProven track record of developing and executing successful digital marketing campaigns.
Proficiency in Digital Marketing ToolsProficiency in using digital marketing tools and other platforms like Account Engagement, Google Adwords, CRM like Salesforce, and ABM tools like 6sense.
Strong Analytical SkillsStrong analytical skills and the ability to interpret data to drive insights and decision-making.
Excellent Communication SkillsExcellent written and verbal communication skills.
Collaborative Team PlayerAbility to work collaboratively in a cross-functional team environment, project management and organizational abilities.
Experience with Campaign Budget PlanningExperience in campaign budget planning, tracking, and reporting and strong understanding of digital performance metrics and KPIs.
