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Marketing Manager

hace 2 meses


Madrid, Madrid, España Intergage A tiempo completo
Regional Marketing Manager - EU and UK

We are seeking an experienced and self-driven Regional Marketing Manager to join our global marketing team based in Madrid, Spain. As a key member of our team, you will play a crucial role in building and enhancing our brand presence and supporting sales enablement efforts in the UK and EU region.

Key Responsibilities:
  • Develop and execute comprehensive regional marketing plans to support global marketing and business objectives and drive brand awareness.
  • Regionalize global marketing assets to ensure relevance and effectiveness in the local market.
  • Plan and execute regional events to engage with prospects and customers, including trade shows, conferences, and customer events.
  • Drive lead-generation efforts through targeted campaigns, social media marketing, and other channels.
  • Manage offline activities such as industry events & customer events end to end – attend conferences, and tradeshows.
  • Maintain the relationship with the in-region third-party advertisers – all in line with compliance & regulations.
  • Manage external and internal partners/agencies in the region critical to effective program execution.
  • ROI/Analysis: set goals and define metrics for each marketing campaign, including targeted lead flow to maximize pipeline generation and sales velocity.
Requirements:
  • 5+ years of experience in B2B field marketing, preferably in the UK/EU region.
  • Bachelor's degree in marketing, business, or a related field or equivalent experience.