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We are seeking a seasoned CRM Marketeer with Product Management experience to provide maternity cover for an existing role - Group Head of CRM Product Development. This is a unique opportunity to support the delivery of our global CRM Product Roadmap across all our growth pillars within the group.
Key Responsibilities- CRM Martech Product Roadmap Delivery: Lead the end-to-end delivery of the CRM Marketing product roadmap, ensuring alignment with strategic goals and business needs.
- Continuous Product Improvement: Continuously seek opportunities for product enhancements throughout the product lifecycle using agile methodologies such as workshops, user testing, and feedback loops.
- Stakeholder Engagement: Communicate with stakeholders to understand business objectives, ensuring these insights are integrated into the product roadmap.
- User Story Management: Collaborate with key stakeholders to review, validate, and sign off on user stories for sprint allocation, ensuring clarity and alignment with business priorities.
- Requirement Gathering: Collect and prioritise product requirements from internal teams.
- Dependency Mapping: Clearly outline dependencies to facilitate smooth delivery and mitigate risks.
- Backlog Prioritisation: Support the prioritisation of backlog items in line with the overall product strategy and business objectives.
- Sprint Preparation: Ensure development teams have comprehensive user stories, acceptance criteria, and requirements, and that they understand the desired outcomes of their work.
- Sprint Execution and Review: Contribute to the planning, execution, and review of each sprint, ensuring continuous improvement and delivery of high-quality features.
- Process Refinement: Work with the development team to refine and enhance the development process, promoting efficiency and agility.
- Product Progress Monitoring: Inspect, monitor, and evaluate product progress throughout each iteration, making data-driven decisions to guide the development process.
- Defect Analysis and Resolution: Analyse defects to assess business impact, prioritise resolution, and work with support teams to ensure timely fixes. Support defect reporting, escalation, and resolution processes for all CRM marketing-related issues, ensuring minimal impact on business operations.
- Stakeholder Communication: Effectively communicate with and secure buy-in from a wide range of stakeholders, including executives, directors, and team members across product, data, marketing, and operations.
- Primary Development Contact: Serve as the primary point of contact for development teams and internal stakeholders regarding CRM marketing product development, from inception through to post-launch activities and support.
- Documentation Management: Create and maintain comprehensive internal and customer-facing technical product and training documentation.
- Team Development: Provide individual coaching and talent development to grow expertise within the team, embedding a culture of continuous learning and improvement.
- Issue Ownership and Troubleshooting: Take ownership of troubleshooting issues, identifying, and recommending solutions to the wider team, and ensuring effective resolution of CRM marketing defects.
- Experience in a very multinational environment (+40 nationalities in the SSC)
- Competitive compensation and benefits package in Barcelona, various well-being activity options
