Digital Marketing Specialist

hace 5 días

Barcelona, Barcelona, España Teradyne A tiempo completo
About the Role

We are seeking a highly skilled Digital Marketing Specialist to join our team in the EMEA region. As a key member of our marketing family, you will be responsible for developing and executing digital marketing strategies to drive business growth and revenue.

Key Responsibilities
  • Develop and implement online marketing strategies, including SEO, PPC, email, and social media campaigns, to increase brand awareness and drive website traffic.
  • Design, implement, and monitor digital lead generation campaigns to attract and engage with potential customers.
  • Create and manage engaging online content, such as blog articles, videos, graphics, and ads, to educate and inform our target audience.
  • Manage and grow the digital presence of our company or brand in various platforms, including social media, search engines, and content marketing channels.
  • Keep local versions of our website up to date throughout the region and manage our third-party digital marketing agencies on a regional level.
  • Manage the monthly budget accordingly to ensure optimal ROI.
Requirements
  • Over 5 years of experience in a similar role, with at least 3 years in digital media buying (paid social, SEM, and programmatic marketing).
  • Proficient with LinkedIn, META Ads, or other marketing platforms; agency experience is a plus.
  • Bachelor's or Master's degree in Marketing or Digital Marketing.
  • Excellent analytical skills, creative digital concept development skills, and strong problem-solving abilities.
  • Proven ability to manage projects from start to finish and exceptional collaboration skills.
  • Knowledge of SEO.
  • Creative and analytical mindset.
  • Proficiency in English and Spanish (French is a plus).
About Us

We are a diverse group of bright, ambitious people working at the forefront of collaborative robotics. Through our agility, resilience, and entrepreneurial approach, we are taking our innovative robot products into more markets and regions than ever before.

We employ around 1000 people in offices across North America, South America, Europe, and Asia – and we're growing all the time. So, if you're looking to build your career working with some of the best talent from all over the world, we want to get in touch with you

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