Communications Specialist
hace 3 días
We are seeking a highly skilled Communications Specialist to join our team at Educations Media Group. As a key member of our Corporate Marketing team, you will be responsible for elevating our corporate brand to the next level through strategic PR and events initiatives.
Key Responsibilities:- Develop a comprehensive PR plan that incorporates a range of activities across international markets.
- Organize and implement media activities, including interviews, press releases, audio/visual content, live/online events, and written content.
- Promote and raise the Keystone brand, ensuring key values and messaging align with our strategic goals.
- Identify opportunities to boost Keystone's reputation within local, international, and higher education media.
- Prepare and distribute press releases, including coordination of multilingual releases and media monitoring.
- Manage media requests and oversee media relations with key contacts within the global higher education community.
- Research and develop engaging proposals for industry trade shows, awards, and competitions.
- Create thought leadership articles, whitepapers, and reports for industry trade shows and other engagements.
- Organize and plan B2B events and trade show exhibitions for the Keystone brand.
- Build global awareness of the Keystone Education Group corporate brand across social media.
- Advise and support Keystone employees on digital communications and social media.
- Nurture and support the development of an internal network of subject matter experts and keynote speakers.
- Liaise with third-party providers and media agencies.
- PR experience is essential, preferably with media pitching experience.
- Experience working in higher education marketing or as a past international student/study abroad student combined with PR/communications background.
- Commercially driven & business-minded – comfortable with using data and insights.
- Flexible working hours – quick turnarounds on tight deadlines may be required during some periods.
- An international education enthusiast who will stay on top of the latest insights and trends across the global higher education industry.
- Native English proficiency, both written and verbal.
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