Web3 Marketing Director

hace 15 horas

Madrid, Madrid, España Promote Project A tiempo completo
About Us

Promote Project is a pioneering force in the Web3 space, dedicated to setting a new safety standard in the Decentralized Finance (DeFi) and NFT markets. Our core services include KYC verifications and smart contract audits, ensuring the secure and private verification of crypto and NFT project owners, while also auditing their smart contracts to deter blockchain fraud and enhance investor confidence.

Our Culture

We are a recognized leader in the Web3 space, committed to helping thousands of projects improve credibility, visibility, and launch success. Our business team thrives in a fast-paced environment, constantly communicating, innovating, and improving to stay ahead of the market. We value respect, honesty, and transparency, ensuring open communication and accountability among team members.

Job ResponsibilitiesKey Responsibilities
  • Develop and execute a comprehensive social media and PR strategy to maximize lead generation and expand brand awareness, including paid campaigns on relevant advertising platforms.
  • Lead copywriting efforts, creating, reviewing, and approving all marketing content, including posts, ads, sales collaterals, press, web, and long-form articles.
  • Create and execute website layout, flow, and content, and design, working closely with the web development team to drive conversion.
  • Lead the creation and execution of marketing strategies, campaigns, sales tools, and key initiatives, maximizing teamwork and marketing staff effectiveness.
  • Identify market trends and insights, suggesting optimization of spend, messaging, and channels based on the insights.
Requirements
  • 5+ years of experience in marketing-related roles, including project management.
  • 3+ years of marketing experience in Web3, cryptocurrency, blockchain, NFT, and/or fintech projects/products with deep knowledge of current trends and successful market and native tactics.
  • Proven experience and understanding of how to maximize sales, market reach, and community growth with social media platforms (Twitter and Discord are primary channels; Reddit, LinkedIn, and YouTube a plus).
  • Strong website experience (strategy, layout, content, design, and conversion).
  • Strong Web3 copywriting experience (posts, ads, sales collaterals, press, long-form articles).
  • Proven success in designing and executing co-marketing strategies with partners.
  • Solid experience using, analyzing, and drawing conclusions with marketing analytics/KPIs.
  • Experience using software and/or AI tools to improve marketing effectiveness.
  • Experienced organizing and leading AMAs.
  • Ability to work US Eastern time hours between 9AM - 6PM.

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