Head of Performance Marketing

hace 2 semanas


Barcelona, España PowerUp Talent A tiempo completo

We are partnering with a fast-growing US-based product company to spot aLea el resumen de esta oportunidad para comprender qué habilidades, incluidas las habilidades interpersonales relevantes y el dominio de paquetes de software, se requieren.Performance Marketing Managerto drive the growth of its mobile gaming portfolio. We’re searching for aPerformance Marketing Managerwho will take the lead on growing several mobile gaming titles using data-driven performance marketing. This role is both strategic and hands-on, perfect for someone who loves digging into performance data just as much as shaping long-term marketing direction.Lead and execute growth strategies across Google Ads, AppLovin, and other major ad networks.Continuously optimize campaigns through testing, iteration, and insight-driven improvements.Collaborate with product, creative, ASO, and data science teams to drive unified growth initiatives.Contribute to team-wide marketing strategy, share insights, and help push the boundaries of performance marketing excellence.5+ years in performance marketing for mobile gaming.~ Proven experience managing meaningful UA budgets and scaling successful campaigns.~ Strong understanding of attribution, MMPs, conversion tracking, and mobile marketing analytics.~ Hands-on experience with BI tools (e.g., Tableau or internal analytics platforms). xsgfvud ~ A genuine passion for mobile gaming, sharp marketing intuition, and strong communication skills.



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