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Digital Marketing Associate Manager
hace 4 meses
Veeva is a mission-driven organization that aspires to help our customers in Life Sciences and Regulated industries bring their products to market, faster. We are shaped by our values: Do the Right Thing, Customer Success, Employee Success, and Speed. Our teams develop transformative cloud software, services, consulting, and data to make our customers more efficient and effective in everything they do. Veeva is a work anywhere company. You can work at home, at a customer site, or in an office on any given day. As a
**Public Benefit Corporation**, you will also work for a company focused on making a positive impact on its customers, employees, and communities.
**The Role**
Veeva is looking for a Digital Marketing Associate Manager to become an integral member of Veeva’s digital marketing team. You will be responsible for driving and optimizing Veeva’s digital marketing strategy.
This is a full-time position that will report to the Sr. Director of Digital.
**What You’ll Do**
- Project manage digital projects from initial intake and requirements scoping through development, signoff, QA, and launch ensuring projects are delivered on time and to specifications
- Manage the digital marketing intake queue and provide visibility to the marketing organization on the status of active projects
- Prioritize and define content to be shared on LinkedIn in Europe
- Experience in setting up and optimizing LinkedIn and Google Ads campaigns
- Measure and report the performance of the site and digital marketing campaigns
- Optimize online response and conversion rates via landing page optimization, testing, and behavioral targeting
- Good knowledge of SEO and understanding of how to write content for searches for different countries
**Requirements**:
- 2+ years experience in a B2B, SaaS, or Cloud company
- 2+ years experience working with HTML
- Ability to prioritize and manage multiple projects with evolving business requirements while maintaining deliverables, timelines, and next steps
- Experience using web analytics to optimize SEO and PPC campaigns
- Ability to thrive and deliver in a fast-paced, high-growth environment with changing priorities
- Well-organized self-starter with strong attention to details
- Strong written and verbal communication skills
- Resourceful team player with a growth mindset
- Proven track record of managing digital content for a corporate website, optimizing SEO results using tools like SEMRush, Moz, ScreamingFog, or other tools
- Use Google Analytics and Matomo to optimize digital ad campaigns
**Nice to Have**
- Prior experience working for an enterprise B2B software company
- Good knowledge of A/B testing and conversion rate optimization
- Prior experience with WordPress is a plus
- Web design including the creation and editing of digital assets that are optimized for the web using tools like Adobe Photoshop/Illustrator
- Working knowledge of marketing automation platforms (Pardot/Marketo/Eloqua) and CRMs (Salesforce)
- Prior experience with Google Tag Manager and Google Analytics or Matomo
**Perks & Benefits**
- Allocations for continuous learning & development
- Annual fitness budget
RemoteSpain
Veeva’s headquarters is located in the San Francisco Bay Area with offices in more than 15 countries around the world.
Veeva is committed to fostering a culture of inclusion and growing a diverse workforce. Diversity makes us stronger. It comes in many forms. Gender, race, ethnicity, religion, politics, sexual orientation, age, disability and life experience shape us all into unique individuals. We value people for the individuals they are and the contributions they can bring to our teams.
