Brand Manager

hace 2 semanas

Barcelona, España Mantu A tiempo completo

**Who are we?**:
**Mantu** is an international company providing guidance and services to businesses and entrepreneurs. We ourselves are entrepreneurs: we started out from scratch and built a successful business based on our values and our “Tomorrow is human” vision. We constantly generate opportunities for a vast talent community and encourage our team members to have an impact and make a difference. This is how our team has grown to more than 7000 talented people of more than 100 different nationalities, spread across 5 continents and more than 60 countries. We have many brands in our portfolio and regardless of their expertise or the sector they operate in, they all share a single mission: achieving businesses’ and entrepreneurs’ ambitions.

**Brief Call**: Our process typically begins with a brief virtual/phone conversation to get to know you The objective? Learn about you, understand your motivations, and make sure we have the right job for you

**Interviews** (the average number of interviews is 3 - the number may vary depending on the level of seniority required for the position). During the interviews, you will meet people from our team: your line manager of course, but also other people related to your future role. We will talk in depth about you, your experience, and skills, but also about the position and what will be expected of you. Of course, you will also get to know Mantu: our culture, our roots, our teams, and your career opportunities

**Case study**: Depending on the position, we may ask you to take a test. This could be a role play, a technical assessment, a problem-solving scenario, etc.

We look forward to meeting you
**Job description**:
The Brand Manager role will be to pilot all Marketing & Conversation actions for Portalia, one of the Mantu’s brands. You will work hand-in-hand with Portalia’s business team, the Marketing Team of Mantu and Portalia’s CEO.

We’re looking for someone who is action-oriented, has a keen eye for digital trends and who understands the importance of having a global strategy, adapted locally.

**Responsabilities**:
As a Brand Manager you will:
**Ensure contents creation for all our communication channels**
- Creating contents with a multi-format approach (video, infographics, article, social media posts, etc.) for social media, website, internal channels
- Managing the communication calendar
- Optimizing our website based on SEO recommendations, deploying SEO / SEA strategies to increase brand awareness and lead generation
- Animating our external community through social media and online events (Live Twitch)

**Increase brand awareness and consistency**
- Developing brand identity, working closely with the Group design team
- Ensuring consistency in terms of visual identity and editorial approach with Mantu and its other brands
- Defining the editorial line: tone of voice, areas of expression, specific topics
- Monitoring the brand awareness and recognition
- Handling all the actions related to business events’ participation, deploying and coordinating global and local events
- Ensuring Portalia’s participation to recruitment and careers’ fairs, to foster employer branding and attract new talented people
- Developing partnerships (media, advertisers, distributors...) to increase business and/or brand awareness

**Acting as a strategic and trusted advisor regarding marketing & communication actions**
- Benchmarking the market’s best practices and define improvements
- Managing the associated budget
- Having the possibility to launch transversal projects across the company and/or at group level to have an impact
- Working with teammates at corporate level, specializing in content marketing, design, events and more
- A Master degree in Marketing, Management or Communication
- Experience in a marketing role, building a brand’s image
- Interest in technologies and /or topics related to future of work
- French native speaker and fluent in English
- Proactive & creative: you have lots of ideas to share
- Organized: you are comfortable planning, reporting, and taking responsibility
- Result oriented & strong attention to detail
- Open minded, dynamic, good communications skills, curious
- Team spirited

If you are determined, ambitious, creative, and ready to take up new challenges, this is the role for you

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