Digital Marketing Manager
hace 7 meses
**Role Description**:
**About Illuvium**:
**Responsibilities**:
- Develop and implement Illuvium’s digital marketing strategy in collaboration with the Head of Marketing.
- Design and manage advertising campaigns for all products and games.
- Optimize and execute SEO strategies to improve organic search rankings and drive traffic.
- Analyze marketing performance data, extract insights, and implement improvements.
- Develop and oversee marketing funnels with robust tracking (landing pages, conversions, etc.).
- Tailor language and regional strategies aimed at key audiences in top geographic markets.
- Drive market research and regularly report growth metrics and notable changes.
- Manage core contributors, consultants, agencies, and vendors to complete digital marketing projects.
- Ensure quality content production across all mediums for marketing campaigns.
**Skills and Qualifications**:
- 5+ years of direct experience in marketing gaming, crypto, or finance brands for domestic and international markets.
- Highly organized and process-oriented with experience scaling digital marketing operations.
- Strong analytical skills with the ability to interpret data and make data-driven decisions.
- Experience in creating and deploying successful ads and campaigns.
- Familiarity with cryptocurrency, DeFi, and NFTs in the current market.
**Additional Information**:
- Links to examples of brands and accounts you have managed.
- Links to content, ads, and campaigns you have created and deployed.
- Experience growing gaming developer/publisher brands.
**Location**:
All roles at Illuvium are 100% remote.
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