Display Leader
hace 6 meses
Madrid,Madrid
Desde nuestra división especializada en perfiles de Marketing Digital & Ecommerce, buscamos un perfil de Display para el equipo de Performance. Con reporte directo a la Dirección de Performance, ayudarás a crear la estrategia de visibilidad de la marca.
Responsabilizándote de los objetivos de Awarenees, consideración, tráfico y venta alineados a los KPIS de la compañía. Trabajarás de manera directa con el resto de equipos, siendo capaz de dinamizar y supervisar los proyectos en los que se esté implicado/a.
**Funciones**:
- Construir la estrategia de activación del medio
- Controlar y gestionar la inversión, garantizando su máxima optimización en base a objetivos de eficiencia.
- Controlar, hacer seguimiento y dar reporte de los resultados de las campañas.
- Gestión y optimización de la tecnología de la publicidad.
- Trabajar sobre estrategias de tráfico omnicanal.
- Trabajar sobre estrategias de audiencias y personalización.
- Trabajar sinergias entre medios
- Analizar el comportamiento de usuario
- Explorar nuevos canales
- Promover acciones de adquisición y optimización
**Requisitos Indispensables**:
Al menos 3 años de experiência en una posición similar
Dominio de DSPs, priorizando DV360
Conocimiento de todo el entorno google (CM, GA, GA4, TM)
Experiência en creación de Floodlights y audiencias
Nível alto de inglés B2- C1
**Ofrecemos**:
- Posibilidad de incorporarse a una empresa con mucho recorrido y líder en su sector.
- Amplias posibilidades de crecimiento dentro de la empresa
- Modalidad de trabajo híbrida
- Flexibilidad Horaria
- Beneficios sociales y amplio paquete retributivo.
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