Ad Operations Sales
hace 6 meses
Desde Henneo buscamos un/a Ad operations specialist que será responsable de planificar y administrar nuestras campañas publicitarias, supervisando los distintos proyectos, haciendo seguimiento de las métricas e indicadores, identificando cualquier problema que pueda tener un impacto negativo en el rendimiento y realizando los ajustes oportunos.
El rol implica un enfoque en una o más áreas especializadas de publicidad, como videos, display o publicidad nativa.
El/la especialista en operaciones debe tener un conjunto de habilidades diverso que le permitan manejar múltiples funciones, incluidas tareas técnicas, gestión de proyectos y elaboración de presupuestos.
**Responsabilidades**:
- Análisis de los datos y métricas de las campañas existentes para determinar su rendimiento, utilizando esta información para optimizar campañas futuras.
- Elaboración de informes y realización de análisis completos a lo largo del ciclo de vida de las campañas con la finalidad de garantizar el ritmo y rendimiento de estas.
- Reporte y actualización sobre el estado de las campañas a las distintas partes interesadas, tanto internas como externas.
- Trabajo colaborativo con los equipos de producto y tecnología con la el objetivo de mejorar las soluciones de publicación de anuncios, los productos de ingresos y la metodología de QA/Resolución de problemas.
- Mejora del ecosistema publicitario manteniendo visiones y estrategias a corto y largo plazo.
- Evaluación regular de la competencia y de otros para asegura que la tecnología del site está actualizada.
**Se ofrece**:
- Pertenecer a sólido grupo de medios de comunicación y tecnología, con una visión única y en plena expansión.
- Trabajar de la mano de profesionales multidisciplinares con gran motivación, en un ambiente de trabajo innovador y dinámico.
- Estabilidad laboral.
- Jornada completa.
- Incorporación inmediata.
- Sistema de retribución flexible y ventajas para empleados/as.
- Experiência previa y entendimiento del entorno digital y de los medios de comunicación clave de la industria.
- Conocimiento de las tecnologías de Header Bidding (Prebid y Amazon).
- Trabajo con las siguientes herramientas y/u operadores de publicidad:
- Google Ad Manager
- DCM
- Demand-side platforms (DSP’s)
- Supply-side platforms (SSP’s):
- DV360,
- Xandr,
- Magnite
- Rich Audience
- Etc
- Dominio de estadística.
- Alto nível de inglés.
**Competencias**:
- Fuerte liderazgo, gestión del tiempo y habilidades de pensamiento crítico.
- Habilidades sólidas de análisis de datos y métricas.
- Excelentes habilidades de comunicación.
- Orientación a resultados y capacidad de satisfacer las necesidades de clientes y editores.
- Interés por los anunciantes y su forma de trabajo.
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