Campaign Manager
hace 3 semanas
Reference:
VAC-253
Industry Specialisation:
Financial Services, Gambling, Gaming, Marketing, Media & Creative/Digital
Industry Sector
Corporate
**Salary**:
up to €30,000 Per Annum
Town/City:
Madrid
Contract Type:
Permanent
**Our Client**
Our Client is a leading operator in the European iGaming industry and has become one of the fastest growing, cutting edge and innovative online brands in Europe since then. Their growth is driven by a strong brand and direct response marketing strategy spanning across TV, radio and digital.
**The Role**
You will be responsible for coordinating the internal and external campaigns for Spain and LatAm, in close collaboration with the central teams in Europe and the local country managers/marketing managers/digital managers.
Your responsibilities will mainly cover the following areas:
**For Spain and LatAm markets**:
- Coordination of the central campaigns alongside the team in Europe and the creative team
- Weekly internal reporting of main KPIs (Spain and Mexico)
- Regular review of the content in the domains, to report broken links, outdated content, text in EN, etc.
**For Spain**:
- Paid social: create the briefings for the creative team and follow up until delivery to the agency alongside tracking links, making sure messages and images are compliant
- PPC: review of copies to come up with new creatives or suggestions to optimize the performance
- TV show - coordination of production
- Monthly/quarterly competitive reviews Spain, making recommendations to improve our UX based on findings
- Industry reports: quarterly follow up of data published by the regulator, to create the reports needed to understand their performance vs the industry
**Education, and previous experience**:
- University degree in Marketing, Business or Advertising
- 3 years of experience in campaign management and understanding of the digital paid media and communication channels
- Previous experience in a competitive high volume transactional e-business and/or gambling is a strong advantage
**Skills**:
- Fluent in English and Spanish
- Excellent organizational, communication, management and individual productivity skills
- Ability to function as a self-starter with an emphasis on getting things done
- ‘Out of the box’ creative thinker.
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