Customer Marketing Campaign Manager
hace 5 días
.It's true. At Mews, we dream big. As a Hotel Tech unicorn valued at $1.2b, we're propelling new-generation cloud technology within global hospitality.With our industry-leading property management solution, we're enabling the world's most revolutionary hospitality brands to accelerate their digital transformation.We're on the lookout for ambitious, tenacious and passionate people who want to join the next generation of innovators and disrupt the hospitality industry with us. Sound good so far? Keep reading and tumble down the Mews rabbit hole...About the role First things first: you want to know what you're actually applying for. It's impossible to capture every nuance of a role – especially at a rapidly growing company like Mews – but if we had to distil it down to a job description (which we do because this is a job description), it would be this:We are looking for a passionate and results-driven Customer Marketing Campaign Manager to join our growing team.The primary focus of this role is to support our mission to grow revenue in existing accounts. This role will be instrumental in creating and executing customer-focused marketing campaigns to maximize the lifetime value of our customers. The ideal candidate will have a passion for customer-centric marketing, a strong understanding of customer behaviour, and a proven track record of delivering successful campaigns.You will work closely with our Senior Manager of Customer Marketing to effectively plan and execute product-focused campaigns to deliver maximum impact and drive revenue and engagement goals. This role partners closely with our Product Marketing team, as well as working closely with other stakeholders within the wider marketing team.Your mission, should you choose to accept it: Work with our Senior Manager of Customer Marketing to develop targeted marketing strategies and campaigns, focusing on upselling and cross-selling opportunities.Work closely with our product marketing team to absorb GTM strategies, and make recommendations regarding execution based on the needs of our customers.Maintain and execute against the campaign plan, working closely with key stakeholders across the business to deliver activity that supports business goals.Develop a deep understanding of our products and services to effectively communicate the value proposition to our customers.Develop an understanding of our customer base, to be able to make informed decisions when it comes to segmentation.To clearly articulate at what point campaign plans drive opportunity that require the them to act.Monitor and report on key performance indicators (KPIs) related to client marketing, including revenue growth.Participate in industry events and conferences to stay informed about market trends and build relationships with clients and partners.? You'll be a great fit if you bring a few of the below with you: Bachelor's degree in marketing, business, or a related field
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