Sem Specialist

hace 7 días

Barcelona, España Publicis Groupe A tiempo completo

.Descripción de la empresaPublicis Groupe, the world's second largest communications group, is a solutions platform that is present in more than 100 countries and has more than 98,000 employees. With a unique work philosophy, The Power of One puts clients at the center by promoting the growth of their business through creative agencies (Publicis, Leo Burnett, Publicis Health, Wysiwyg, Nurun and Digitas), media (Zenith, Starcom, Spark and Performics), and areas of transversal knowledge. Publicis Groupe links Creativity, Technology and Data offering a value proposition that effectively connects brand and consumer. Do you want to know more about the agency/brand or area of expertise you will be applying for on this role? Keep reading Performics, the world's first performance marketing agency, is the primary driver of revenue growth for many of the world's most prestigious brands. Through an extensive global network operating in 57 countries, Performics uses data, technology, and talent to create and convert consumer demands wherever they are delivered: in search, social, display, commerce and offline channels, it is dedicated to the relentless pursuit of results. It is headquartered in Chicago and is part of Publicis Groupe. For more information, visit www.Performics.Com/esDescripción del puestoAbout the role: We are on the search for enthusiastic SEM Specialist to join our team, delivering excellent service to our clients and capable of defining the future of paid search at Performics. Understanding how consumers think, feel and behave in relation to products/services. Ensuring that we are a market leader, and how best to organise for success.How you'd spend your day:Creation and monitoring of Search, Shopping, Gmail Ads, Apps and Youtube campaigns.Management and optimization of audiences of DMPs, Analytics, etc.Knowledge of Search Engine Marketing (SEM) and advertising on the Google, Bing and Amazon platforms.Proposals for optimization of lead generation.Implementation and use of search tools such as Search Ads 360 or Marin.Strategy, reporting and campaign optimization.Establishment of SEM plans and proposals.Development, activation and optimization of the tactical descent.Communication with clients and with the teams of the different Publicis Media agencies.Analysis of keywords, creation of copys and the structure of campaigns based on objectives.Monthly billing and budget management.CualificacionesWhat we're looking for:Bachelor's Degree related with Advertising, Marketing, Economics or a minimum of one year of experience in Search Engine Marketing (SEM).Good communication skills, dynamic, flexible, and proactive.High level in MS Excel, PowerPoint and Word.Experience in web analytics with tools such as Google Analytics will be an asset.Knowledge of PPC programs and data optimization through paid media systems.We think you're awesome if you:Are proficient in English (B2 or more)

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