Interim Marketing

hace 4 semanas


Madrid, España Trainline Plc A tiempo completo

.Interim Marketing & Brand Director (12 month FTC) Full-time Office: London We are champions of rail , inspired to build a greener, more sustainable future of travel . Trainline enables millions of travellers to find and book the best value tickets across carriers, fares, and journey options through our highly rated mobile app, website, and B2B partner channels . Great journeys start with Trainline. Now Europe's number 1 downloaded rail app , with over 125 million monthly visits and £5.3 billion in annual ticket sales , we collaborate with 270+ rail and coach companies in over 40 countries . We want to create a world where travel is as simple, seamless, and affordable as it should be. Today, we're a FTSE 250 company driven by our incredible team of over 1,000 Trainliners from 50+ nationalities, based across London, Paris, Barcelona, Milan, Edinburgh, Madrid, and Brussels. With our focus on growth in the UK and Europe , now is the perfect time to join us on this high-speed journey. Introducing Marketing & Brand at Trainline Our company strategy is anchored in a customer first proposition here at Trainline. We're an established household name in the UK, with more than 80% brand awareness and becoming more widely known across Europe thanks to our award-winning brand and marketing team and market leading product. As a team of c.50 marketeers and brand gurus, we drive big ideas – our purpose platform "I came by train", our brand platform "Great journeys start with Trainline". Propositions such as Top Combo, best price guarantee as well as recent sponsorship of Real Betis in Spain. As a team, we are setting the bar for even greater customer-led product propositions this year. About the role As Interim Marketing & Brand Director, you will be responsible for our UK Brand Marketing strategy, social and global effectiveness . You'll own how Trainline thinks about its brand and investment, formulating a bold and far-reaching brand marketing vision and strategy, accountable for delivering plans that achieve ambitious results . You'll also lead a highly respected team spanning UK Brand Marketing, global social and global effectiveness, driving results, fame, insights and return on investment across our plans and external partners. Reporting to our VP Marketing & Brand, Jo McClintock (ex SkyScanner & Moonpig, and UK Top 100 Marketer & UK Power 100 In Marketing), you'll play an important role in her top team. Often serving as an external face for Brand at Trainline, you'll be regularly involved with external media as well as representing the company at industry events and driving our engagement with the wider marketing community



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