Director Of Marketing Analytics

hace 1 semana

Madrid, España Welltech A tiempo completo

.Who Are We?Welcome to Welltech —where health meets innovation As a global leader in Health & Fitness industry, we've crossed over 200 million installs with five life-changing apps, all designed to boost well-being for millions. Our mission? To transform lives through intuitive nutrition trackers, powerful fitness solutions, and personalized wellness journeys—all powered by a diverse team of over 700 passionate professionals with presence across 5 hubs .Why Welltech? Imagine joining a team where your impact on global health and wellness is felt daily. At Welltech, we strive to be proactive wellness partners for our users, while continually evolving ourselves.As the Director of Marketing Analytics, you will lead the charge in shaping our marketing strategy and driving company-wide success. You'll spearhead a talented team of analysts, working closely with cross-functional teams in marketing, product, finance, and engineering to optimize customer acquisition, retention, and lifetime value. This role combines strategic vision with hands-on leadership to deliver both immediate business outcomes and support our long-term strategic development.Key ResponsibilitiesStrategic LeadershipDevelop and execute a comprehensive marketing analytics strategy aligned with the company's business objectives, ensuring the organization has the required technology, talent, and methodologies to meet short- and long-term goals.Collaborate with senior leaders to shape strategies that maximize both immediate and sustainable profit growth.Proactively deliver actionable insights and data-driven recommendations to the executive and marketing teams to inform and guide strategic decision-making.Keep the company ahead of industry trends by continuously evaluating and adopting innovative analytical techniques and technologies.Team LeadershipBuild and lead a high-performing marketing analytics team, driving a transition toward more effective workflows and fostering a culture of innovation and accountability.Identify and recruit critical talent gaps to strengthen team capabilities.Mentor team members, promote their professional growth, and establish clear career development frameworks.Foster a culture of continuous learning and improvement, empowering team members to innovate and achieve excellence.Project LeadershipEstablish, refine, and scale marketing attribution models to measure campaign effectiveness across diverse channels.Drive optimization of acquisition channels by developing robust reporting infrastructure and conducting in-depth analyses for paid (e.G., social, display) and organic channels (e.G., SEO, ASO, CRM).Ensure the implementation and continuous improvement of tracking and signal optimization systems across digital channels.Develop and maintain forecasting models and monitoring systems to predict marketing performance, inform budget adjustments, and enhance revenue outcomes

  • Director Of Marketing Analytics

    hace 1 semana

    Madrid, España Welltech A tiempo completo

    Who Are We?Welcome to Welltech —where health meets innovation! As a global leader in Health & Fitness industry , we've crossed over 200 million installs with five life-changing apps, all designed to boost well-being for millions. Our mission? To transform lives through intuitive nutrition trackers, powerful fitness solutions, and personalized wellness...

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    hace 2 semanas

    Madrid, España buscojobs España A tiempo completo

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  • Director Of Analytics Healthcare

    hace 2 semanas

    Madrid, España buscojobs España A tiempo completo

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    Madrid, España buscojobs España A tiempo completo

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    Madrid, España United Staff Source A tiempo completo

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    hace 2 semanas

    Madrid, España buscojobs España A tiempo completo

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