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Marketing Coordinator France

hace 3 meses

Barcelona, España 3Ina A tiempo completo

3INA is the No.1 growth colour brand in Spain, and one of the fastest expanding beauty brands, already delighting customers in more than 40 countries. 3INA is more than a beauty brand: we were born in 2016 with a view to disrupt. Responding to a generation who approached makeup in a fresh, fearless, and democratic way, is a brand that is playful, built on confident aesthetics, and with a commitment to delivering premium products at an affordable price. Working at 3INA is being part of a unique culture that focuses on creativity, innovation, and customer satisfaction. We have an entrepreneurial mindset; we aim for excellence whilst delivering results in an honest and fun work environment It is demanding but also extremely rewarding as we take huge pride on our sense of belonging and camaraderie. We approach our actions with a deeper level of care and respect for all our employees, community, and planet. Are you up for the challenge? The role: After our successful entry into various markets, 3INA is landing in France, and for this purpose, we are looking for our next Marketing Coordinator. Reporting to the Senior Key Account Manager in France and the Global Head of Media in Madrid, the Marketing Coordinator will be responsible for supporting the day-to-day marketing needs across all channels. This role will partner closely with our brand marketing, digital, design and commercial teams to ensure all marketing efforts are unified. Your challenge: Oversee the brand's marketing calendar to ensure cohesion across all channels. Define and execute the Social and PR Strategy for the brand in the French & Swiss markets aligned with the Global teams. Manage the Marketing budget ensuring the efficiency of the spend: monitor, track and update marketing spend (awareness + network cost) and fill in monthly trackers. Draft briefs for Marketing purposes & aid in execution of ad-hoc projects. Collaborating cross-functionally with various departments, including sales, product development, and creative teams, to ensure marketing initiatives align with overall company goals and objectives. Perfomr additional duties as required to support business growth. PR: Lead and execute the Influencer and Press Strategy in the market. Take accountability for operational development & execution of local PR strategy in the territory Buildan influencers and Press contacts database and maintain close relationships with the Key Opinion Leaders in the market. Develelop and execute brand collabs and extra PR activations. PR Agency management when needed for any projects in particular. Social: Propose Social Media annual strategy (local adaptation from Global) Create and manage Meta and TikTok Calendars (Instagram stories and feed) and write engaging copies for posts Develop SM assets briefs for the 3INA's creative team Daily SM Tasks: select giveaway winners, schedule posts, answer community comments. Film Own Media Content: Create social media video assets for special projects (TikTok and reels style). Define and execute the annual strategy of content creators Work closely with the Paid Media Manager to ensure the optimization of the Awareness strategy Effectively measure the success of your activities: update and review weekly, monthly and launch reporting. Trade Marketing / Retailer Marketing: Assist in creating campaign materials (digital, print, and promotional content) for accounts in the designated territory. Support the Marketing & Commercial teams with administrative tasks, including marketing + retail calendar maintenance, asset organization, and agenda/recap distribution. Support with the execution of special events including trade shows, events and other industry-related events. Complete and cascade new line forms, marketing bulletins and assets for new launches to all partners. Manage all assets requests by external and internal partners (visuals, samples, GWPs, ...) Coordinate and support seasonal Market meetings with key stakeholders (meeting organization, deck preparation, ...). Assist with copywriting, proofing and updates as needed across various assets. Research consumer preferences, market trends, retail landscape, competitor activities and events in designated territory. Evaluate competitive products, including characteristics, market share, pricing, and advertising. Assist with marketing logistic functions such as filing & organizing asset folders, shipping influencer & PR samples, responding to inquiries, processing invoices, updating calendars, updating trackers, etc. Play a key role in planning and executing trade marketing activations across all channels such as promotions, consumer & retailer events to drive traffic and sales. Ensure Visual Merchandising plans are executed and guidelines are respected at the point of sale. What we expect from you: 2-4 years of marketing or sales experience encompassing beauty, retailer, or consumer packaged goods. Nocibé experience a plus. Excellent communication and interpersonal skills; the ability to interface effectively at all levels both internally and externally. Ability to multitask and proactively manage priorities in a fast-paced environment. Strong project management, organizational, & prioritization skills are a must. attention-to-detail, adaptability, & a high degree of collaboration (must be a team player). Proficiency in Microsoft Office suite (Word, Excel, PowerPoint, Outlook, Sharepoint) Working knowledge of Asana, Dropbox, Google Drive, Teams, Adobe Photoshop, Illustrator (a plus) Why join 3INA: Culture of freedom, diversity & inclusion, and responsibility Free 3INA Product every Q You will have special 30% discount and we do not forget your family and friends either Feel free working from home or office, you choose Keep learning with 3INA We offer courses to our employees, depending on their needs and roles We take care of your development and professional growth with frequently performance appraisals Company events every 3 months Equal opportunity employer: 3INA Makeup is an Equal Opportunity Employer. We recognize that people are our finest asset. It is our policy to provide equal employment opportunities to all individuals, regardless of race, creed, color, religion or belief, national origin, sex, ancestry, age, marital status, disability, medical condition, gender identity or sexual orientation or any other classification. #J-18808-Ljbffr