Crm Data Manager
hace 6 días
JOB DESCRIPTION Job Title: CRM Data Manager Grade: C2
Job Family: Marketing Reports To: Senior Digital Transformation Manager
Line of Business: English Language Learning Location: Spain
Who are we: At Pearson, our mission is to add life to a lifetime of learning.
We believe in the transformative power of education and are dedicated to creating vibrant and enriching learning experiences designed for real-life impact.
Our vision is to help everyone realize the life they imagine through learning.
Position description: Purpose: The CRM Data Manager will be responsible for managing and manipulating data to drive data-driven campaigns, ensuring data quality and accuracy, and providing actionable insights to inform marketing, technology and sales strategies.
Key responsibilities: Data management and manipulation for ELL marketing: Own the CRM data landscape, ensuring data is robust, available and correct. Own the end-to-end process for data uploads ensuring a consistent and high-quality approach. Process improvement and automation proposals: Continually look for opportunities to improve the way we handle our data, in line with Pearson's processes. Propose and implement automations to reduce manual work and improve efficiency. Targeting, segmentation and performance analysis: Analyse and report on campaign performance, using data to inform and improve future campaigns. Report on KPIs, including performance metrics and campaign ROI to ensure department targets are met. Define key performance indicators and set up dashboards to track them. Through continual optimisation, improve campaign performance by increasing relevancy through effective segmentation. Collaboration with other teams: Work with CRM Campaign Manager using data insights to inform campaign strategy. Collaborate with technology and system experts to create automations and reduce manual errors. Work with Sales to help manage the lead funnel, ensuring the quality of data is sufficient for sales and marketing. Data compliance: Meet the highest standards of data privacy and regulatory compliance through implementing data governance policies, ensuring data quality and compliance with GDPR, and all other data protection laws. Work closely with IT, legal and business teams to ensure compliant data handling practices. A proactive approach to risk management is vital and to stay up to date with any changes to regulations. Candidate profile: Required skills and experience: 4-5 years proven experience in a data analyst role, preferably in marketing. Strong knowledge of data management, ETL processes and data-driven campaign strategies. Proficient in data manipulation tools and techniques. Experience with Excel, Tableau, SQL and Google Analytics. Familiarity with CRM tools, particularly Salesforce. Strong analytical skills with the ability to interpret complex data. Ability to create and manage dashboards and reports. Experience in defining KPIs and monitoring performance metrics. Excellent communication skills, both written and verbal. Ability to collaborate effectively with cross-functional teams. Strong organizational and project management skills. Attention to detail and a commitment to data accuracy. Ability to work in a fast-paced environment and manage multiple tasks simultaneously. Collaborative mindset and the ability to work with diverse teams. Diversity, Equity & Inclusion: We're committed to equity and opportunity, so that all learners can realise the life they imagine and see themselves in our services and products.
What to expect from Pearson: Pearson is an Affirmative Action and Equal Opportunity Employer and a member of E-Verify.
We want a team that represents a variety of backgrounds, perspectives and skills.
The more inclusive we are, the better our work will be.
All employment decisions are based on qualifications, merit and business need.
Job: MARKETING
Organization: English Language Learning
Schedule: FULL_TIME
Req ID: 17825
#J-18808-Ljbffr
-
Crm Data Manager
hace 6 días
Madrid, España Pearson A tiempo completo.JOB DESCRIPTIONJob Title: CRM Data Manager Grade: C2Job Family: Marketing Reports To: Senior Digital Transformation ManagerLine of Business: English Language Learning Location: SpainWho are we: At Pearson, our mission is to add life to a lifetime of learning.We believe in the transformative power of education and are dedicated to creating vibrant and...
-
Crm Data Manager
hace 4 días
Madrid, España Pearson A tiempo completo.JOB DESCRIPTIONJob Title: CRM Data Manager Grade: C2Job Family: Marketing Reports To: Senior Digital Transformation ManagerLine of Business: English Language Learning Location: SpainWho are we: At Pearson, our mission is to add life to a lifetime of learning.We believe in the transformative power of education and are dedicated to creating vibrant and...
-
Crm Data Manager
hace 6 días
Madrid, España Pearson A tiempo completo.JOB DESCRIPTIONJob Title: CRM Data Manager Grade: C2Job Family: Marketing Reports To: Senior Digital Transformation ManagerLine of Business: English Language Learning Location: SpainWho are we: At Pearson, our mission is to add life to a lifetime of learning.We believe in the transformative power of education and are dedicated to creating vibrant and...
-
Crm Data Manager
hace 6 días
Madrid, España Pearson A tiempo completoJOB DESCRIPTION Job Title: CRM Data Manager Grade: C2Job Family: Marketing Reports To: Senior Digital Transformation ManagerLine of Business: English Language Learning Location: SpainWho are we: At Pearson, our mission is to add life to a lifetime of learning.We believe in the transformative power of education and are dedicated to creating vibrant and...
-
Crm Data Manager
hace 6 días
Madrid, España Pearson - Uk A tiempo completo.JOB DESCRIPTION Job Title: CRM Data Manager Grade: C2 Job Family: Marketing Reports To: Senior Digital Transformation Manager Line of Business: English Language Learning Location: SpainWho are we: At Pearson, our mission is to add life to a lifetime of learning.We believe in the transformative power of education and are dedicated to creating vibrant and...
-
Crm Data Manager
hace 2 días
Madrid, España Pearson - Uk A tiempo completo.JOB DESCRIPTION Job Title: CRM Data Manager Grade: C2 Job Family: Marketing Reports To: Senior Digital Transformation Manager Line of Business: English Language Learning Location: SpainWho are we: At Pearson, our mission is to add life to a lifetime of learning.We believe in the transformative power of education and are dedicated to creating vibrant and...
-
Crm Data Manager
hace 4 días
Madrid, España Pearson A tiempo completoJOB DESCRIPTIONJob Title: CRM Data Manager Grade: C2Job Family: Marketing Reports To: Senior Digital Transformation ManagerLine of Business: English Language Learning Location: SpainWho are we: At Pearson, our mission is to add life to a lifetime of learning.We believe in the transformative power of education and are dedicated to creating vibrant and...
-
CRM Data Manager
hace 6 días
Madrid, España Pearson A tiempo completoJOB DESCRIPTIONJob Title: CRM Data Manager Grade: C2Job Family: Marketing Reports To: Senior Digital Transformation ManagerLine of Business: English Language Learning Location: SpainWho are we: At Pearson, our mission is to add life to a lifetime of learning. We believe in the transformative power of education and are dedicated to creating vibrant and...
-
CRM Data Manager
hace 2 días
Madrid, España Pearson A tiempo completoJOB DESCRIPTION Job Title: CRM Data Manager Grade: C2 Job Family: Marketing Reports To: Senior Digital Transformation Manager Line of Business: English Language Learning Location: Spain Who are we: At Pearson, our mission is to add life to a lifetime of learning. We believe in the transformative power of education and are dedicated to creating...
-
CRM & Client Data Manager
hace 7 meses
Madrid, España Cartier A tiempo completoReference Code: 99362**CRM & Client Data Manager**: - Madrid, MD, ES- PermanentThe story of Cartier is founded on audacity and passion. For more than 170 years we have embraced a bold, pioneering spirit that continues to inspire our teams across all Métiers from our boutiques to our workshops and corporate offices. Our 9000+ colleagues of 105 nationalities...
-
CRM Data Manager
hace 1 semana
Madrid, España Pearson A tiempo completo**JOB DESCRIPTION** **Job Title**: CRM Data Manager **Grade**: C2 **Job Family** : Marketing **Reports To**: Senior Digital Transformation Manager **Line of Business**: English Language Learning **Location**: Spain **Who are we**: At Pearson, our mission is to add life to a lifetime of learning. We believe in the transformative power of education and are...
-
CRM Data Manager
hace 1 día
Madrid, España Jordan martorell s.l. A tiempo completoCRM Data ManagerMadridMadrid, Community of Madrid, ESWho are we: At Pearson, our mission is to add life to a lifetime of learning. We believe in the transformative power of education and are dedicated to creating vibrant and enriching learning experiences designed for real-life impact. Our vision is to help everyone realize the life they imagine through...
-
Crm Data Manager
hace 6 días
Madrid, España Pearson - Uk A tiempo completoJOB DESCRIPTION Job Title: CRM Data Manager Grade: C2 Job Family: Marketing Reports To: Senior Digital Transformation Manager Line of Business: English Language Learning Location: SpainWho are we: At Pearson, our mission is to add life to a lifetime of learning.We believe in the transformative power of education and are dedicated to creating vibrant and...
-
Crm Data Manager
hace 4 días
Madrid, España Pearson - Uk A tiempo completoJOB DESCRIPTION Job Title: CRM Data Manager Grade: C2 Job Family: Marketing Reports To: Senior Digital Transformation Manager Line of Business: English Language Learning Location: SpainWho are we: At Pearson, our mission is to add life to a lifetime of learning.We believe in the transformative power of education and are dedicated to creating vibrant and...
-
Crm Data Manager
hace 2 días
Madrid, España Pearson A tiempo completo.Who are we: At Pearson, our mission is to add life to a lifetime of learning.We believe in the transformative power of education and are dedicated to creating vibrant and enriching learning experiences designed for real-life impact.Our vision is to help everyone realize the life they imagine through learning.We are committed to bravery, decency, and...
-
Crm Data Manager
hace 3 días
Madrid, España Pearson - Uk A tiempo completoJOB DESCRIPTION Job Title: CRM Data Manager Grade: C2 Job Family: Marketing Reports To: Senior Digital Transformation Manager Line of Business: English Language Learning Location: Spain Who are we: At Pearson, our mission is to add life to a lifetime of learning.We believe in the transformative power of education and are dedicated to creating vibrant and...
-
CRM Data Manager
hace 2 días
Madrid, España Pearson - UK A tiempo completoJOB DESCRIPTION Job Title: CRM Data Manager Grade: C2 Job Family: Marketing Reports To: Senior Digital Transformation Manager Line of Business: English Language Learning Location: SpainWho are we: At Pearson, our mission is to add life to a lifetime of learning. We believe in the transformative power of education and are dedicated to creating vibrant...
-
CRM Data Manager
hace 4 días
Madrid, España Pearson - UK A tiempo completoJOB DESCRIPTION Job Title: CRM Data Manager Grade: C2 Job Family: Marketing Reports To: Senior Digital Transformation Manager Line of Business: English Language Learning Location: SpainWho are we: At Pearson, our mission is to add life to a lifetime of learning. We believe in the transformative power of education and are dedicated to creating vibrant and...
-
Crm Data Manager
hace 3 días
Madrid, España Pearson A tiempo completoWho are we: At Pearson, our mission is to add life to a lifetime of learning.We believe in the transformative power of education and are dedicated to creating vibrant and enriching learning experiences designed for real-life impact.Our vision is to help everyone realize the life they imagine through learning.We are committed to bravery, decency, and...
-
Crm Data Manager
hace 4 días
Madrid, España Pearson A tiempo completoWho are we: At Pearson, our mission is to add life to a lifetime of learning.We believe in the transformative power of education and are dedicated to creating vibrant and enriching learning experiences designed for real-life impact.Our vision is to help everyone realize the life they imagine through learning.We are committed to bravery, decency, and...
