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.Stenn is one of the leading FinTechs in Europe and a category leader in the verticals and markets it operates in. Founded in 2015, Stenn's purpose is to connect international SMEs to the global financial system, helping to bridge a reported $3.6 trillion (USD) financing gap through a fast, simple online platform. To date, Stenn has enabled over $18 billion (USD) of finance to SMEs in 3 verticals and 4 markets, with capital provided by several blue-chip banks and institutional fund managers across the globe.Rapid expansion continues at Stenn, as under-served SMEs seek financing solutions to manage significant macroeconomic and supply chain disruption; and this follows our $50 million Series A fundraise in 2022, valuing Stenn at $900 million.Our HQ is in London with employees across the globe, including the USA, Europe and China. We are made up of diverse, highly skilled professionals who work in an innovative way to develop and drive our business further. Our people are empowered to work autonomously through a trusting leadership style which encourages learning.The Role:As a Web Marketing specialist, you will play a crucial role in shaping and executing our web strategy and help fuel our next stage of growth. You will be responsible for driving the strategy, execution, and continuous improvement of our website to enhance user experience, increase conversion rates, and support our overall business objectives. This role requires a blend of technical expertise, creative thinking, and a deep understanding of B2B technology markets.This role will work closely with Product Marketing, Content Marketing, Growth Marketing, Corporate Communications, Events, and Creative and Brand teams to bring our web experience to life - as you build, test, and launch new website features and experiments. You'll help us expand our brand to deliver a multi-language web experience, build a fast-paced experimentation roadmap and will be emphatically focused on driving a high-converting digital experience.Responsibilities:Website Strategy & Optimization: Develop and implement a comprehensive web strategy that aligns with our marketing goals and drives business growth, while creating a strong brand experience that is focused on conversion while articulating Stenn's unique brand vision to the market. Continuously optimize the website for user experience; Content Management: Oversee the creation, curation, and management of web content to ensure it is relevant, up-to-date, and aligned with brand messaging. Collaborate with content creators, designers, and developers to ensure a cohesive and engaging web experience.Demand generation support: Work with the Product, Performance, Product Marketing, and Growth Marketing teams to ideate, create, and implement tests that will improve website conversions. Implement personalization across the web experience to drive more engagement and conversion
