Associate Marketing Specialist

hace 1 mes

Madrid, España Align Technology, Inc. A tiempo completo

.Join a team that is changing millions of lives.Transforming smiles, changing lives.At Align Technology, we believe a great smile can transform a person's life, so we create technology that gives people the confidence to take on whatever's next. We revolutionized the orthodontic industry with the introduction of the Invisalign system, and we have never lost sight of that spirit of innovation. Our diverse and collaborative teams are constantly pushing the boundaries of what's possible.Ready to join us?About this opportunityWe are seeking an enthusiastic and talented Associate Marketing Specialist to join our Iberian Marketing Team based in Madrid. In this role, you will report to the Iberia Sr. Marketing Excellence Manager and contribute to various marketing initiatives to drive brand awareness and engagement.You will be responsible for managing social media channels in collaboration with your supervisor, developing and executing content aimed at both professional and consumer audiences, ensuring consistency across each platform. You will manage marketing tools and assets, such as brochures and videos, ensuring they align with the brand's identity and values. Additionally, you will execute initiatives to drive brand visibility, coordinate media relations, and design segmented email marketing campaigns. You will assist in the planning and execution of marketing projects, prepare regular activity reports, and manage the budget related to projects and events.In this role, you will...Social Media Management: In collaboration with your supervisor develop, implement, and manage content for social media channels targeting both professional and consumer audiences, ensuring consistency and relevance of the messaging on each platform.Communication Strategy: Coordinate and execute communication strategies targeting doctors, healthcare professionals, and other key B2B stakeholders in the health sector, with the goal of increasing engagement and strengthening brand perception in this specific audience.Marketing Assets Development: Manage marketing tools and assets (brochures, presentations, videos, etc.) to ensure alignment with the brand identity and values.Brand Awareness: Execute initiatives that drive brand visibility and ensure consistency in the company's image and messaging across all communication channels.Media Relations: Coordinate media relations.Email Marketing: In collaboration with your supervisor and the central team coordinate and execute segmented email marketing campaigns, analyze performance, and adjust strategies to optimize results and engagement.Planning and execution: Assist in the planning and implementation of projects that support the marketing function. Administrative support with regards to event management.Reporting: Prepare regular marketing activity reports and address sales data requests.Budget: Work with MK team in scheduling and planning projects, assist in estimating cost and managing projects budget to completion

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