Manager Employer Branding

hace 4 semanas

Madrid, España Philip Morris International A tiempo completo

.At PMI, we've chosen to do something incredible. We're totally transforming our business and building our future on smoke-free products with the power to improve the lives of a billion smokers worldwide.With huge change, comes huge opportunity. So, wherever you join us, you'll enjoy the freedom to dream up and deliver better, brighter solutions and the space to move your career forward in endlessly different directions.The scale of our transformation means we're effectively building a vast new business, at pace. In P&C (People & Culture - our HR function), we have a huge part to play, defining and shaping our new customer focused culture, organising functions to work more effectively together, and attracting the best talent with new types of skills to join us.ABOUT THE ROLEReporting to Director Leadership, Learning & TA, Manager Employer Branding will co-create PMI's Employer Value Proposition (EVP) & Employer Brand (EB) strategy. You will cover two strategic pillars including EVP, and External Trends and Success Measurement.YOUR DAY TO DAYEVP & Employer BrandingDevelop and refine the Employee Value Proposition (EVP) & Employer Brand (EB) by collaborating with Program Execution & Delivery team, Functions, Categories and Regions to make PMI an attractive place to work.Create and implement EVP strategies.In collaboration with Global Talent Acquisition Delivery team communicate across digital channels, including social media, career websites, LinkedIn etc.Collaborate with Marketing and Communications teams to ensure consistent messaging across all platforms and offerings; including P&C / ITM / Global TA Delivery offerings.Collaborate with the Global TA Delivery and Employer Brand Marketing teams to communicate across digital channels, including social media, career websites, LinkedIn etc.Partner with Exec TA & Global TA teams to align EVP and branding strategies with talent attraction goals.External Trends & Success MeasurementMonitor and analyze market trends, keeping up to date with best practices and emerging strategies in EVP and Employer Branding.Leverage data and feedback to continually refine and optimize the EVP to ensure it is relevant with PMI Compass and our multi-category model.Measure and report on the impact of EVP and branding initiatives providing insights on effectiveness of the strategy.Stakeholder Engagement & ManagementKey stakeholders will include but not limited to global Categories and Functions, Regional Heads, P&C Leadership Team, P&C Business Partners, Product & EX Delivery: Global TA Delivery & Global Process Owners, along with external social media platforms and creative agencies.Campaign ManagementYou will own the journey from brand sentiment research through to co-creating and launching a refreshed EVP and EB

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