Dealer Marketing Manager

hace 4 semanas

Madrid, España Byd Europe A tiempo completo

About the department The Marketing Department within BYD Spain National Sales Company is responsible for developing and implementing tailored marketing strategies specific in Spain. The department creates and deploys comprehensive plans that resonate with the target audience. Our team works collaboratively to optimise brand visibility, increase market share, and drive business growth within the Spain.
Marketing Department is a fundamental part in the BYD Spain NSC cooperating with the rest of the areas. We also work closely with colleagues within the European marketing team and also colleagues within BYD HQ in China.
As Dealer Marketing Manager you will: Play an important role in the support of the marketing activities for the Spanish market with aparticular emphasis on Dealer marketing support.
As a key member within the marketing team, this role will be the interface between marketing, BYD Regional Sales Team and the dealer network.

This will be in the form of:

Provision of creative assets. Brand guidelines. Communication of BYD National planning. Coordination of Dealer marketing plan sign-off and validation (in conjunction withregional sales manager & Marketing Manager Spain). Local events support. Key Objectives & Responsibilities: Creation and maintenance of creative assets for dealer network. Coordination of dealer marketing program. Template provision. Budget management. Support Regional Managers with marketing advice and guidance for dealers. Ensure effective communication of national marketing plans to dealer network. Key Results: Validation and management of quarterly marketing plans for each BYD Dealership. Deployment of local marketing plans in conjunction with dealers. Events per dealer. Leads generation. Sales per dealer. Your Profile: University Degree in Marketing, Sales, or commercial disciplines. Marketing experience and knowledge of a broad mix of marketing channels. Automotive experience preferred, but not mandatory. Excellent Microsoft Office skills. Customer-oriented mindset. Excellent communication and interpersonal skills. Able to prioritize and work proactively with efficient time management skills. Resilient and open-minded. Results oriented. Ability to work to deadlines, hands-on approach, motivated to get results. Connected with our Mission and a more sustainable Future. We offer: Performance and experience-based competitive remuneration. Department & company-wide teambuilding events. An exciting opportunity to lead the European transition to Zero Emissions transportation and de-carbonization of the economy. Our Purpose is to build a zero-emission future that reconnects humanity with nature and a World of clean air. We are looking for talent that connects with this mission and want to create positive impact by joining a diverse and dynamic team
About BYD Group Established in February 1995, BYD Group is a leading multi-sector high-tech company focused on the innovation and development in automobile, rail transit, renewable energy, and electronics.

Committed to fulfilling a better life through technological innovations, BYD Group leverages a powerful network of over 40 subsidiaries and 700,000 employees worldwide in over 400 cities of 79 countries, actively drive the implementation of comprehensive zero-emission and emission reduction solutions. In 2023, BYD Auto sold 3.02 million NEV (BEV+PHEV) globally, maintaining its position as the world leader in NEV sales. In January 2024, BYD became the Official Partner of UEFAEURO 2024,providing green mobility services for the championship.

BYD shoulders the responsibilities and duties of the era, firmly embraces the tides of automobile electrification and intelligence,and establishes itself as the leader of new energy vehicles in China and the world, as to pave a road of green innovation and development.


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