Head Of Global Account-Based Marketing

hace 4 días

Madrid, España Cataloxy A tiempo completo

Publicada: 20.12.2024.
Actual hasta: 03.01.2025 Ofertas de empleo Head of Global Account-Based Marketing (ABM) Head of Global Account-Based Marketing (ABM), Madrid Salario: a convenir Descripción de la oferta The Head of Account-Based Marketing (ABM) at NIQ will be a key leader in driving marketing strategies for our top accounts across core verticals.
This role requires a highly experienced marketing leader with a deep understanding of ABM, along with the ability to build bespoke marketing plans tailored to individual clients or categories.
The ideal candidate will collaborate closely with senior internal account directors to deliver innovative, high-impact marketing strategies that drive measurable business results and strengthen relationships with top clients.
Key Responsibilities Account-Based Marketing Strategy: Develop and execute customized marketing strategies for each of the top accounts, aligning with client-specific objectives, industry trends, and NIQ's overall business strategy.
Ensure these strategies are scalable, measurable, and drive revenue growth.
Collaboration with Account Directors: Build strong relationships with senior internal account directors, understanding their goals and objectives to align ABM efforts with broader account strategies.
Foster collaborative working relationships across departments to ensure seamless execution.
Client Engagement & Relationship Management: Act as the marketing lead for top accounts, engaging with senior stakeholders within those accounts to drive marketing activities and build long-term partnerships.
Manage client relationships, ensuring marketing strategies are tailored and meet client expectations.
Expertise: Be recognized as an expert within the company in the field of ABM, providing guidance, advice, and consultation to internal teams and executives on best practices and new techniques for driving ABM success.
Problem Solving & Innovation: Identify unique marketing challenges that have a broad impact on the business.
Use innovative thinking and problem-solving skills to develop creative solutions that solve complex challenges for key accounts.
Cross-Functional Collaboration: Work closely with sales, product, and data teams to leverage insights and ensure that marketing plans are aligned with the commercial objectives of the business.
Reporting & Analytics: Measure the effectiveness of ABM campaigns, providing regular reporting and insights to senior leadership.
Ensure campaigns are continuously optimized to deliver high ROI.
Leadership & Guidance: Upskill a group of talented marketing professionals into ABM professionals, providing mentorship and thought leadership to ensure the team executes at the highest level.
Guide the strategic direction of ABM efforts to drive results for the business.
Core Competencies & Requirements Job Functional Knowledge: Advanced knowledge of ABM strategies and principles, with a proven track record in executing multi-channel marketing campaigns.
Ability to provide strategic direction and functional expertise in ABM.
Business Expertise: Strong understanding of the business, including the ability to anticipate client needs, business trends, and regulatory changes that could impact the marketing strategy for key accounts.
Leadership: Proven ability to lead cross-functional teams, with experience in managing complex marketing strategies.
Ability to influence and provide thought leadership across different departments and senior executives.
Problem Solving: Expertise in identifying unique challenges and developing innovative, business-critical solutions.
Interpersonal Skills: Strong communication and relationship-building skills.
Ability to work effectively with senior leaders, both internally and externally, and to influence decisions at senior levels.
Impact: A proven track record in developing and executing marketing strategies that impact the strategic direction of the business, with measurable outcomes on revenue and client engagement.
Key Qualifications 10+ years of experience in account-based marketing or a related field, with a focus on large, strategic accounts.
Experience in managing high-profile accounts within a B2B marketing environment, ideally within the data analytics or consumer goods industries.
Strong analytical skills, with the ability to use data to drive marketing decisions.
Excellent project management skills, with experience leading complex, cross-functional initiatives.
Bachelor's degree in Marketing, Business, or a related field; MBA preferred.
Proficient in MS software packages along with CRM suites and marketing automation tools such as MS Dynamics or similar.
Skilled and experienced in strategic planning and execution of digital marketing campaigns on regional/local digital channels, not limited to LinkedIn, Google, Facebook, Instagram and programmatic advertising.
Language Fluency and Proficiency in English and any other language would be desired.
Core Competencies Ability to have a strategic marketing perspective in enabling business growth while keeping a "roll up your sleeves" mentality and hands-on approach.
Ability to manage and successfully partner with global, region and country stakeholders, especially but not limited to commercial leaders.
Results-driven and savvy in data analysis when measuring campaigns' impact and adjusts strategy accordingly.
Ability to leverage the full marketing mix and communication tools to drive demand into funnel for revenue impact and strengthening brand value and preference.
Ability to operate and lead in complex matrixed and high-paced organization, adept communicator and entrepreneurial influencer, with strong execution skills to deliver results under pressure.
Ability to identify and solve or escalate potential challenges, issues and barriers to communication effectiveness and using influence, diplomacy, critical-thinking and creative problem-solving to address them.
Outstanding communication skills, ability to craft messages that resonate with the target audience and elevate the NIQ Brand.
#J-18808-Ljbffr

  • Head Of Global Account-Based Marketing

    hace 4 días

    Madrid, España Cataloxy A tiempo completo

    .Publicada: 20.12.2024. Actual hasta: 03.01.2025 Ofertas de empleo Head of Global Account-Based Marketing (ABM) Head of Global Account-Based Marketing (ABM), Madrid Salario: a convenir Descripción de la oferta The Head of Account-Based Marketing (ABM) at NIQ will be a key leader in driving marketing strategies for our top accounts across core verticals....

  • Head Of Global Account-Based Marketing

    hace 4 días

    Madrid, España Cataloxy A tiempo completo

    .Publicada: 20.12.2024. Actual hasta: 03.01.2025Ofertas de empleo Head of Global Account-Based Marketing (ABM) Head of Global Account-Based Marketing (ABM), Madrid Salario: a convenirDescripción de la oferta The Head of Account-Based Marketing (ABM) at NIQ will be a key leader in driving marketing strategies for our top accounts across core verticals. This...

  • Head Of Global Account-Based Marketing

    hace 2 días

    Madrid, España Cataloxy A tiempo completo

    .Publicada: 20.12.2024. Actual hasta: 03.01.2025Ofertas de empleo Head of Global Account-Based Marketing (ABM)Head of Global Account-Based Marketing (ABM), MadridSalario: a convenirDescripción de la ofertaThe Head of Account-Based Marketing (ABM) at NIQ will be a key leader in driving marketing strategies for our top accounts across core verticals. This...

  • Head Of Global Account-Based Marketing

    hace 4 días

    Madrid, España Nielseniq A tiempo completo

    .Head of Global Account-Based Marketing (ABM) Full-time The Head of Account-Based Marketing (ABM) at NIQ will be a key leader in driving marketing strategies for our top accounts across core verticals. This role requires a highly experienced marketing leader with a deep understanding of ABM, along with the ability to build bespoke marketing plans tailored to...

  • Head Of Global Account-Based Marketing

    hace 4 días

    Madrid, España Cataloxy A tiempo completo

    Publicada: 20.12.2024. Actual hasta: 03.01.2025 Ofertas de empleo Head of Global Account-Based Marketing (ABM)Head of Global Account-Based Marketing (ABM), MadridSalario: a convenirDescripción de la ofertaThe Head of Account-Based Marketing (ABM) at NIQ will be a key leader in driving marketing strategies for our top accounts across core verticals. This...

  • Head of Global Account-Based Marketing

    hace 3 días

    Madrid, España Cataloxy A tiempo completo

    Publicada: 20.12.2024. Actual hasta: 03.01.2025Ofertas de empleo Head of Global Account-Based Marketing (ABM)Head of Global Account-Based Marketing (ABM), MadridSalario: a convenirDescripción de la ofertaThe Head of Account-Based Marketing (ABM) at NIQ will be a key leader in driving marketing strategies for our top accounts across core verticals. This role...

  • Head of Global Account-Based Marketing

    hace 5 días

    Madrid, España Cataloxy A tiempo completo

    Publicada: 20.12.2024. Actual hasta: 03.01.2025 Ofertas de empleo Head of Global Account-Based Marketing (ABM) Head of Global Account-Based Marketing (ABM), Madrid Salario: a convenir Descripción de la oferta The Head of Account-Based Marketing (ABM) at NIQ will be a key leader in driving marketing strategies for our top accounts across core verticals....

  • Head Of Global Account-Based Marketing

    hace 4 días

    Madrid, España Nielseniq A tiempo completo

    Head of Global Account-Based Marketing (ABM)Full-timeThe Head of Account-Based Marketing (ABM) at NIQ will be a key leader in driving marketing strategies for our top accounts across core verticals. This role requires a highly experienced marketing leader with a deep understanding of ABM, along with the ability to build bespoke marketing plans tailored to...

  • Head Of Global Account-Based Marketing

    hace 4 días

    Madrid, España Nielseniq A tiempo completo

    Head of Global Account-Based Marketing (ABM)Full-timeThe Head of Account-Based Marketing (ABM) at NIQ will be a key leader in driving marketing strategies for our top accounts across core verticals.This role requires a highly experienced marketing leader with a deep understanding of ABM, along with the ability to build bespoke marketing plans tailored to...

  • Head of Global Account-Based Marketing

    hace 3 días

    Madrid, España Nielseniq A tiempo completo

    Head of Global Account-Based Marketing (ABM)Full-timeThe Head of Account-Based Marketing (ABM) at NIQ will be a key leader in driving marketing strategies for our top accounts across core verticals. This role requires a highly experienced marketing leader with a deep understanding of ABM, along with the ability to build bespoke marketing plans tailored to...

  • Head of Global Account-Based Marketing

    hace 6 días

    Madrid, España Nielseniq A tiempo completo

    Head of Global Account-Based Marketing (ABM) Full-time The Head of Account-Based Marketing (ABM) at NIQ will be a key leader in driving marketing strategies for our top accounts across core verticals. This role requires a highly experienced marketing leader with a deep understanding of ABM, along with the ability to build bespoke marketing plans tailored to...

  • Head of Growth Marketing

    hace 1 semana

    Madrid, Madrid, España Sagan A tiempo completo

    Company OverviewSagan is an exclusive membership community for top executives, founders, and CEOs seeking to hire and maximize the impact of international talent. We bridge the gap between global talent and US-based businesses, connecting candidates from vibrant regions like Latin America, the Philippines, India, Pakistan, Bangladesh, and Africa with leading...

  • Head of Global Marketing Operations

    hace 4 días

    Madrid, Madrid, España Axon Enterprise A tiempo completo

    Senior Leadership OpportunityWe are seeking a seasoned marketing leader to drive international marketing efforts, focusing on public safety and beyond. As Head of International Marketing, you will develop and implement marketing strategies, collaborate with corporate centers of excellence, and grow key markets. With a strong background in managing and...

  • Head of Marketing

    hace 6 meses

    Madrid, España Inspired A tiempo completo

    Inspired Education is the leading global group of premium schools, with a portfolio of over 100 premium private schools spanning six continents which utilise proven educational practices from every corner of the globe, ensuring over 80,000 students receive a world-class learning experience from Kindergarten to Year 13. In addition, we are delighted to be...

  • Head Of Service

    hace 4 semanas

    Madrid, España Head Of Department A tiempo completo

    Head of Service Position - 2:2 RotationStarting Mid-December for handover with the current HOS. Currently located in Spain, undergoing a short shipyard period.Very busy private boat with no concrete itinerary for 2025.The interior team runs without a Chief Stew, so we are looking for someone who is capable of running the service department and is confident...

  • Global Marketing Strategist

    hace 4 días

    Madrid, Madrid, España Nielseniq A tiempo completo

    Job SummaryThe Head of Global Account-Based Marketing is a key leadership role at Nielseniq that requires a highly experienced marketing leader with a deep understanding of ABM. The successful candidate will develop and execute customized marketing strategies for each top account, aligning with client-specific objectives, industry trends, and Nielseniq's...

  • Head Of Marketing, Enterprise

    hace 2 meses

    Madrid, España Splitmetrics Inc A tiempo completo

    About the role:As Head of Marketing, you will play a pivotal role in achieving our new business goals. You'll be working closely with some of the biggest global mobile brands, showing them how they can unlock even more revenue with our AdTech solutions.Be aware, this position is for the brave ones : aggressive goals don't scare you, they excite you. You're...

  • Head Of Marketing

    hace 4 meses

    Madrid, España Carlota Herrero A tiempo completo

    Head of MarketingCompañía: Carlota HerreroUbicación: Remoto / OficinaTipo de empleo: Tiempo completoExperiencia requerida: 4 añosDescripción del puesto¡Bienvenido a Viterbit! Somos una startup en crecimiento que se dedica a transformar el mundo del reclutamiento a través de estrategias innovadoras y soluciones efectivas. Estamos buscando un Head of...

  • Head of Global Marketing and Enrolment

    hace 1 semana

    Madrid, Madrid, España Globeducate A tiempo completo

    About the RoleGlobeducate is seeking a highly experienced Head of Global Marketing and Enrolment to lead its marketing, branding, and admissions strategy. The successful candidate will be responsible for developing and executing a comprehensive marketing plan that promotes Globeducate's values, educational approach, and unique offerings across global...

  • Head of Crypto Marketing

    hace 4 días

    Madrid, Madrid, España Recruitment Room A tiempo completo

    Head of Crypto MarketingRecruitment Room is seeking an experienced Head of Crypto Marketing to lead our marketing efforts and drive growth in the early ecosystem.About the RoleThe ideal candidate will have demonstrated understanding of how to effectively engage with crypto-native audiences and has experience leading and managing teams to execute...