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Chief Marketing Officer
hace 2 meses
We are seeking a highly experienced and visionaryGlobal Chief Marketing Officer (CMO)to join our fashion retail team.
The ideal candidate will be a strategic leader with a strong track record in digital growth and marketing, capable of driving our brand's global presence, increasing sales, and strengthening customer relationships through innovative and creative strategies.Responsibilities:Development of Global Strategies:Create and implement global marketing strategies that align business objectives with market trends and consumer needs.Digital Growth:Lead digital growth initiatives, including social media marketing campaigns, SEO/SEM, content marketing, email marketing, and e-commerce strategies.Branding and Positioning:Develop and execute branding strategies to strengthen and position the brand in international markets, ensuring a consistent and attractive brand identity.Market Analysis:Conduct market and competitive analysis to identify growth opportunities and adapt to consumer trends.Innovation and Creativity:Foster innovation and creativity within the marketing team, promoting new ideas and approaches to capture the target market's attention.Team Management:Lead and motivate a global marketing team, ensuring professional development and high performance.Budget and ROI:Manage the global marketing budget, ensuring efficient use of resources and a high return on investment (ROI) for all initiatives.Interdepartmental Collaboration:Work closely with other departments, such as sales, product development, and IT, to ensure coherence and effectiveness of marketing strategies.Public Relations and Communications:Oversee public relations and communication strategies to maintain a positive brand image and manage crisis communication if necessary.Requirements:Experience:Minimum of 10 years of marketing experience, with at least 5 years in a leadership role in digital marketing within the fashion industry.Education:Bachelor's degree in Marketing, Business Administration, Communication, or a related field; MBA or advanced training in digital marketing is valued.Technical Knowledge:Deep knowledge of digital marketing tools and platforms, data analysis, and CRM.Skills:Excellent leadership, communication, and presentation skills; ability to think strategically and creatively.Languages:Fluency in English and Spanish, and at least one additional language; fluency in multiple languages is valued.Global Orientation:Experience in international markets and ability to work in a multicultural and dynamic environment.Willingness to Travel:Willingness to travel internationally as necessary.Background:Experience in the fashion industry with a focus on growth.Market Experience:Experience in the Spanish market is a must.Benefits:Competitive Salary:Attractive compensation package with performance-based bonuses.Professional Development:Continuous training and professional development opportunities.Work Environment:Dynamic and creative work environment in a leading company in the fashion sector.Work Model:Work under a hybrid model.If you are a marketing leader passionate about fashion with solid experience in digital growth, we invite you to apply and become part of our constantly evolving team.#J-18808-Ljbffr
