Performance Marketing Lead
hace 2 meses
.As a Performance Marketing Lead, you will play a critical role in shaping and executing our paid media strategy across platforms like Google Ads, AdRoll, and Meta Ads. Your expertise in digital advertising, data analysis, and campaign management will be pivotal in driving customer acquisition and improving ROAS. You will also manage external agencies to ensure our campaigns are optimized for maximum performance.Key Responsibilities:Paid Media Strategy: Develop and execute a comprehensive paid media strategy that aligns with our business objectives, focusing on customer acquisition, engagement, and retention.Campaign Management: Lead the execution of paid advertising campaigns across platforms including Google Ads, AdRoll, Meta Ads, LinkedIn, and others. Ensure campaigns are set up properly with the right targeting, messaging, and budget allocation.Agency Management: Steer and guide our external paid media agencies, ensuring that campaigns are executed efficiently and that performance targets are consistently met.Analytics and Optimization: Continuously monitor and optimize campaigns by analyzing performance data, testing ad creatives, and implementing improvements to maximize ROI. Use analytics platforms such as Google Analytics, HubSpot, and Facebook Ads Manager to report and provide actionable insights.Reporting: Prepare and deliver weekly/monthly reports on campaign performance, highlighting key metrics (ROAS, CPA, CTR, etc.) and actionable insights to stakeholders, including recommendations for future optimizations.Budget Management: Allocate and manage paid media budgets effectively, ensuring cost-efficient campaigns that deliver on key performance indicators (KPIs) like ROAS, CPA, and lead generation.Collaboration: Work closely with the marketing, content, and sales teams to ensure that paid media campaigns align with broader marketing and product strategies.Industry Trends: Stay updated on the latest trends, tools, and best practices in digital advertising, ensuring our paid media strategies are innovative and competitive.Requirements:Experience: Minimum of 5+ years of experience in performance marketing, including significant experience setting up and managing paid media campaigns across platforms such as Google Ads, Meta Ads, and AdRoll. Experience managing additional platforms is an advantage.Team and Agency Management: Proven experience in leading and managing a team of paid marketing professionals, as well as managing relationships with external paid media agencies.Analytical Skills: Strong proficiency in analytics tools like Google Analytics, Google Data Studio, Facebook Ads Manager, and HubSpot. Experience in tracking, reporting, and optimizing campaigns for KPIs.Presentation and Report Building: Strong ability to create clear, compelling presentations and reports that effectively communicate campaign performance, insights, and recommendations to stakeholders
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Performance Lead Expert
hace 1 mes
Zaragoza, España Rpc - The Retail Performance Company A tiempo completoGran empresa líder en el ámbito del retail requiere incorporar un/a Performance Lead Expert - Operaciones Comercialespara liderar el análisis de rentabilidad y la gestión de stock, proporcionando datos precisos que permitan optimizar las decisiones comerciales.A través de una evaluación rigurosa, garantizaras la implementación efectiva de las acciones...
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Marketing Planning and Performance Manager
hace 1 mes
Zaragoza, Zaragoza, España Lego Gruppe A tiempo completoMarketing Planning and Performance ManagerAre you passionate about driving marketing effectiveness and developing insights-driven narratives? We're looking for a skilled Marketing Planning and Performance Manager to join our France-Iberia marketing team and play a key role in driving the efficiency of our marketing investments.Key Responsibilities:Oversee...
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Business Analyst
hace 1 semana
Zaragoza, Zaragoza, España Pernod Ricard España Sa A tiempo completoJob Description:We are seeking a highly motivated Business Analyst to join our team at Pernod Ricard España Sa. As a Business Analyst, you will be responsible for analyzing brand campaigns and delivering performance reports to support business objectives.About the Role:This is an exciting opportunity for a detail-oriented individual with excellent...
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Performance Marketing Manager
hace 2 meses
Zaragoza, España Lastminute Group A tiempo completo.Performance Marketing Manager (German Speaker)Performance Marketing Manager (German Speaker)The CompanyLaunched in 1998, this pioneering British-born brand has specialised in creating amazing experiences and unforgettable memories – from hotels, city breaks and holidays to theatre, entertainment and spa days. Experts in brightening up online travel,...
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Global Product Marketing Lead |
hace 1 mes
Zaragoza, España Taptap Digital A tiempo completo.Detalles del empleo Tipo de empleo: Jornada completa Ubicación: 28020 Madrid, Madrid provincia Descripción completa del empleo Who we are: TAPTAP, founded in 2010 and headquartered in Madrid, is a technology firm at the epicenter of innovation in Adtech and Martech. TAPTAP provides location intelligence marketing and advertising solutions in 10 markets...
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Global Marketing Strategist
hace 3 semanas
Zaragoza, Zaragoza, España Amadeus A tiempo completoJob Title: Director of Global MarketingYour purpose as a Global Marketing Director at Amadeus is to inspire our customers to achieve their ambitions. You will lead the central marketing function for all of our Travel Unit, driving global marketing activities, defining strategies, and managing customer communications.Main Responsibilities:Define the Global...
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Performance Analyst
hace 4 semanas
Zaragoza, España Iwg A tiempo completo.The Strategy Performance Analyst plays a pivotal role in analysing and optimizing business performance across their respective market. This role involves deep data analysis, identifying barriers to revenue and profit growth, and collaborating with various teams to implement effective solutions. The CPA will work closely with country managers and franchise...
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Performance Analyst
hace 1 mes
Zaragoza, España Iwg A tiempo completo.The Strategy Performance Analyst plays a pivotal role in analysing and optimizing business performance across their respective market.This role involves deep data analysis, identifying barriers to revenue and profit growth, and collaborating with various teams to implement effective solutions.The CPA will work closely with country managers and franchise...
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Global Marketing Director
hace 1 mes
Zaragoza, Zaragoza, España Amadeus A tiempo completoJob Title: Director of Global Marketing - Travel UnitSummary: As a Global Marketing Director at Amadeus, you will be responsible for inspiring customers to achieve their ambitions. You will lead the central marketing function for the Travel Unit, driving global marketing activities, defining strategies, and managing customer communications.Key...
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Global Product Marketing Lead
hace 1 mes
Zaragoza, Zaragoza, España Taptap Digital A tiempo completoJob Overview:We are seeking a Product Marketing Manager who will be responsible for the successful launch and communication of our digital products to the market.The ideal candidate will work closely with the Product and Business Solutions departments to understand market needs, analyze product features, and create documentation for commercial purposes.The...
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Customer Marketing Lead |
hace 2 meses
Zaragoza, España Make A tiempo completo.As the Customer Marketing Lead at Make, you will play a pivotal managerial role in nurturing and engaging our user and customer base. You will be responsible for crafting and executing email communication strategies through email and other channels that enhance the customer journey, accelerate product adoption, and increase lifetime...
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Digital Marketing Strategist
hace 1 mes
Zaragoza, Zaragoza, España Bravofly A tiempo completoJob DescriptionAt Bravofly, we're looking for a highly motivated Performance Marketing Lead (SEM) to join our team. The successful candidate will work closely with the Head of SEM to develop and implement business strategies across brands and products, with a strong focus on the SEM channel.Key ResponsibilitiesDevelop customer acquisition strategies across...
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Marketing Operations Director
hace 4 semanas
Zaragoza, Zaragoza, España Quadient A tiempo completoMarketing Operations Manager Job DescriptionQuadient is seeking a highly organized and data-driven Marketing Operations Manager to join our team. This critical role will be responsible for managing our marketing technology stack, integrating new technologies, and improving overall marketing efficiency.Key Responsibilities:Oversee and optimize the marketing...
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Marketing Automation Specialist
hace 2 meses
Zaragoza, España Straumann Group A tiempo completo.ABOUT STRAUMANNHeadquartered in Basel, Straumann is a global leader in implant and restorative dentistry and oral tissue regeneration. Having pioneered many of the most influential technologies and techniques in our field, we have a tradition of doing more to advance dental regeneration, restoration and replacement, as well as patient care. Straumann...
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Salesforce Implementation Lead
hace 2 meses
Zaragoza, España Mars (New) A tiempo completoSalesforce Implementation Lead - CRM Marketing AutomationJob Description:We at Mars Petcare believe in making a better world for pets and we want to do this through transforming our relationships with Pet Owners through delivering excellent products, services, and personalized experiences with our brands. The Digital Products, Platforms & Services team is...
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Marketing Partnerships Creative Lead
hace 2 semanas
Zaragoza, Zaragoza, España Netflix A tiempo completoCompany OverviewNetflix is one of the world's leading entertainment services, with 278 million paid memberships in over 190 countries. We offer a wide variety of genres and languages across TV series, films, and games.The RoleWe are seeking a Senior Manager, Marketing Partnerships Creative to join our team in Madrid, Spain. This role will be at the forefront...
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Senior Marketing Data Analyst Marketing ·
hace 1 mes
Zaragoza, España Metricool A tiempo completo.If you are passionate about using data to drive marketing success, and you thrive in analyzing complex data sets to uncover key insights, at Metricool, you'll have the freedom to work on advanced analytics projects that directly impact marketing strategies and business decisions with both precision and creativity.You'll join a fast-growing, international...
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Marketing Automation Specialist
hace 4 semanas
Zaragoza, España Institut Straumann Ag A tiempo completo.ABOUT STRAUMANN Headquartered in Basel, Straumann is a global leader in implant and restorative dentistry and oral tissue regeneration. Having pioneered many of the most influential technologies and tech-niques in our field, we have a tradition of doing more to advance dental regeneration, restora-tion and replacement, as well as patient care. Straumann...
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Marketing Automation Specialist
hace 1 mes
Zaragoza, Zaragoza, España Straumann Group A tiempo completoAbout StraumannStraumann is a global leader in implant and restorative dentistry and oral tissue regeneration. We have a tradition of advancing dental regeneration, restoration, and replacement, as well as patient care.We partner with passionate people who fit in with our agile dynamics. Our people appreciate the opportunity to shape our future and create...
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Senior Marketing Director
hace 4 semanas
Zaragoza, Zaragoza, España Abbvie A tiempo completoThe Allergan Aesthetics franchise within AbbVie is a rapidly evolving and dynamic business area. To support the growth of this franchise, we are seeking an experienced Senior Marketing Director to lead the development and execution of marketing strategies for the Allergan Aesthetic portfolio in the country.Main Responsibilities:Participate in the setting of...