Brand Activation Specialist Alicante
hace 2 semanas
Our Client
Be a part of a revolutionary change. At PMI, we've chosen to do something incredible. We're totally transforming our business and building our future on one clear purpose - to deliver a smoke-free future. With huge change comes huge opportunity. So, wherever you join us, you'll enjoy the freedom to dream up and deliver better, brighter solutions and the space to move your career forward in endlessly different directions. Marketing at PMI feels like building a new business - but with the accumulated expertise of a global brand behind you. Bring us your curiosity and capacity to engage people and you can be part of the digital, omni-channel team that's driving our huge commercial transformation. If you're a forecaster and forward-thinker, you can make a huge impact, creating sales strategies across all markets. But here, your innovation will do more than just improve sales. You're not persuading someone to a savings account or try a new drinks brand.
Your Day to Day
As Brand Activation Field Specialist you will contribute to the development and execution of a strategic Brand Activation deployment plan in line with the company's global transformation and vision of designing a smoke-free world.
Your Functions
Your Main Accountabilities Will Be:
- Be local ambassador of the IQOS brand at territory level, engaging with city community leaders and city partners.
- HORECA selection and activations: ensure a proper engagement, contractualization and activation of legal age meeting points.
- Deploy brand experiences in IQOS stores, HORECA, and third party venues.
- Follow and execute seasonal brand activation plans.
- Manage agencies' briefing and relationships, budget controlling and data analysis.
Position Requisites
Who We're Looking For
· University degree in Marketing, Business or similar.
· Fluency in English (at least C1).
· Previous experience in commercial and brand activities or projects.
· Good knowledge of the assigned territory (Alicante).
· Around 2-5 years of similar experience.
· Advanced understanding of Microsoft Office.
· Ability to work under targets and with deadlines.
· Ability to manage multiple projects in a fast-paced, dynamic environment.
· Availability to work during weekend and night shifts (from Tuesday to Saturday).
· Valid EU work permit and driving license held for at least 1 year.
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