Digital Marketing Specialist
hace 3 semanas
Digital Marketing Specialist (Paid Media, SEO, Content, Analytics)TVU Networks is looking for a Digital Marketing Specialist to join our Digital Marketing team. You will be part of a global marketing organization in a fast-growing, innovative business. We are seeking a motivated and creative marketer who brings ideas to the table, executes campaigns with attention to detail, and understands the metrics and KPIs that drive performance.Key skills and requirementsMinimum 1–3+ years of experience in digital marketing, performance marketing, or growth marketing rolesBachelor’s degree in Marketing, Economics, Communications, or a related fieldOrganized, proactive, and detail-oriented, with the ability to follow multiple projects simultaneously. Curious, eager to learn, and interested in experimenting with new ideas and trendsCollaborative mindset with the ability to work independently and as part of a teamExperience planning, executing, and analyzing paid campaigns, including CPC and paid media (Google Ads, LinkedIn Ads, or similar)Understanding of web analytics and performance measurement (Google Analytics, Looker Studio, or similar)Basic knowledge of, or strong interest in, SEO and GEO,Familiarity with marketing fundamentals such as attribution, customer journeyFamiliarity with marketing automation tools and CRMs (HubSpot is a plus)Strong writing and storytelling skills, with the ability to optimize for inbound marketingWorking knowledge of Excel and/or Google SheetsWhat you’ll doAs part of the marketing team, you will help shape how broadcasters, media organizations, and content creators discover and adopt cloud-based live video technology.Execute and analyze paid digital campaigns, collaborating on optimization, reporting, and performance improvementsPartner with regional teams to support digital marketing needs and adapt campaigns for local goals and audiencesCollaborate in the creation of engaging content across formats, including landing pages, ads, emails, and videoImprove the user journey through conversion rate optimization (CRO), landing page testing, and funnel analysisSupport marketing automation and lead nurturing initiatives in HubSpot or similar platformsTrack, report, and analyze marketing performance data, including traffic, conversions, leads, and campaign results, to inform future initiativesOur companyEven if you did not know it, you have likely watched content delivered by TVU products on your phone, laptop, or TV. TVU Networks is a technology and market leader in cloud-based live video solutions. Headquartered in the heart of Silicon Valley, we work with leading news and sports broadcasters in over 85 countries, as well as top streamers.We are transforming the way live video is captured, produced, and shared around the world.Nice to haveExperience with streaming, broadcasting, live production, or video workflowsExposure to B2B lifecycle marketingDirect experience with Hubspot and WordpressAdditional languagesBased in Barcelona or surrounding areasWhat you’ll getFull-time position (hybrid or remote, depending on location)Support to explore and develop your areas of interest, with the freedom to propose initiatives and grow your role over timeWork with a diverse, global teamExperience in a fast-paced, high-growth Silicon Valley environmentExposure to the news and sports broadcasting industryApplicationTo apply, send your CV (and portfolio, if available) to ctrama@tvunetworks.com with the subject line: CV - Digital Marketing Specialist
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