Product Marketing Manager

We are a leading company in the global pool & wellness industryFluidra, a multinational group listed on the Spanish Stock Exchange, is the global leader in the pool and wellness industry. Founded in 1969, Fluidra has long-standing experience in developing innovative products and services in the global residential and commercial pool market.Fluidra has a clear mission: to create the perfect pool and wellness experience responsibly.Fluidra operates in more than 47 countries through its subsidiaries. We have more than 135 sales branches and more than 35 production centers around the world, in addition to strategically distributed logistics hubs that support our production and distribution centers. Our team is comprised of more than 7,000 employees motivated and skilled employees from over 45 countries.Mission: We are seeking a strategic and hands-on Product Marketing Manager to lead the marketing activities for ourWater Treatment (including manual treatment with chemicals) category in the pool industry, including chlorinators and pool chemicals. This role will support our commercial strategy in key international regions and ensure alignment between product positioning, sales enablement, and market competitiveness. You will work cross-functionally with Global Product managers (CPO), Sales & local marketing teams, and Global Digital team to develop the business & drive growth.Your responsibilities: Analyze and monitor market trends, competitor products, and pricing strategies across target regions. Build a good understanding of the market focused on: Consumer purchase and usage behavior. Competition knowledge. Trends inside and outside our industry Requests from commercial companies. Identify product needs and opportunities to maintain and grow a competitive portfolio. Develop & manage the product roadmap for the categories in coordination with the Global Product Management Team (CPO). Collaborate closely with Local sales teams (commercial companies/countries) to collect feedback and define market-fit actions. Define and update positioning and pricing strategies in collaboration with Revenue Growth Management Team & local sales teams. Support the implementation of new products into the market, including product roll-out plans and go-to-market coordination. Control the complexity of the Portfolio (SKU rationalization) and inventory levels. Support the forecasting activities providing a view of the market trends and competitive situation. Recommend, create and update sales-oriented documents such as benchmark tables, sales pitch, range recap.  Provide guidelines and support Marcom Manager and Training team for execution of B2B and B2C communication materials especially Annual catalogs Product visuals Product leaflets and brochures Videos Coordinate content update in new tools (PIM, Brand websites, …). Monitor user’s satisfaction via available tools (reviews platform, social media, sales feedback…) Design and deliver training programs for sales teams, distributors, and partners to drive product adoption and technical understanding. Develop sales enablement materials (presentations, brochures, technical sheets, videos) to support product launches and campaigns. Understand the B2C, B2B2C & D2C dynamics in order to define the best strategy for cleaning products. To succeed in this role, you’ll need a positive attitude and the following:  Engineering or Economics decree with specialization in Marketing/business 3 years of experience in product or category marketing, preferably in B2B or technical/industrial environments. Proficient professional English (written & spoken) & Spanish Able to exchange and work as a team with R&D and Factories’ teams as part of product development process Good use of Excel, PowerBI, Power Point among others. Willingness to travel internationally to engage with sales teams, partners, and industry events. At Fluidra, we are committed to both the professional and personal development of our employees. Thanks to our highly qualified team of experts we are able to fulfill our main mission: To create the perfect Pool and Wellness experience responsibly.