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PR, Communications
hace 1 mes
En LAAGAM buscamos un/a PR, Communications & Partnerships Manager con mirada estratégica y capacidad ejecutora, capaz de elevar la visibilidad de la marca a través de comunicación, relaciones públicas, colaboraciones y activaciones de alto impacto. No buscamos un junior. Buscamos a alguien con 4–5 años de experiencia real, con contactos activos en moda, lifestyle y cultura, y que haya trabajado en una marca de moda o en una agencia liderando cuentas del sector. Una persona autónoma, resolutiva y con criterio, que se mueva con soltura entre periodistas, stylists, talentos, agencias e insiders.Calendario & Presupuesto Diseñar y proponer el calendario anual de activaciones: PR stunts, eventos, lanzamientos, influencers, pop-ups, partnerships, etc. Gestionar y optimizar el presupuesto anual de PR & activaciones. Estrategia & Relaciones Públicas Definir y ejecutar la estrategia de PR de la marca a nivel nacional e internacional. Construir y mantener relaciones estratégicas con medios, agencias, stylists, influencers, celebrities, showrooms y perfiles clave del sector. Influencers & Partnerships Identificar y gestionar colaboraciones con otras marcas y proyectos de valor conjunto. Coordinar envíos, pulls, content guidelines y seguimiento de resultados. Asegurar que cada activación refleja el universo estético y creativo de LAAGAM. Comunicación de Marca Trabajar mano a mano con el equipo de Brand para mantener coherencia en tono, imagen y storytelling. 4–5 años de experiencia en PR, comunicación o activaciones en moda (marca o agencia). ~ Red de contactos activa en medios, stylists, celebrities, creativos e influencers. ~ Capacidad para trabajar de forma estratégica y autónoma, con ownership real. ~ Experiencia demostrable en organización de eventos, presentaciones y activaciones. ~ Nivel alto de inglés. ~